Traffic.com Offers Good News for the Bay Area's Holiday Shopping Procrastinators

WAYNE, Pa., Dec. 13, 2007 -- Traffic.com, a NAVTEQ company , and a leading provider of traffic solutions to consumers and businesses, provides online and on-the-go solutions to help holiday celebrants get to their destinations faster. In looking at traffic trends for the Bay Area, Traffic.com has some good news to share with folks who procrastinate holiday shopping. "Historical traffic trends culled from our road sensors show that traffic has already spiked for the year, with peak periods in September and the two weeks following Thanksgiving," commented John MacLeod, executive vice president for NAVTEQ.

The traffic news only gets better: with Christmas falling on a Tuesday this year, there may not be the traditional last gasp of holiday traffic as many Bay Area workers will take Monday the 24th off from work, making the traffic flow more even on a day where there would normally be a commute hour congestion spike. "Whether you are shopping for a holiday gift or just going to a movie -- traffic will likely be better than expected, even during the remaining December weekends," added MacLeod. Despite this rosy traffic prediction, it's still a good idea for Bay Area drivers to check out Traffic.com before they hit the highways however. One highway accident can still have a slowing effect on any road trip.

Traffic.com's free, personalized MyTraffic solutions are available for all U.S. metropolitan areas. After logging on to http://www.traffic.com/, site visitors can either enter their zip code or select their starting point on a U.S. map. Users will then be able to assess their city's current traffic conditions as highlighted by red, yellow or green routes. Consumers can also view congestion information as measured on the Jam Factor(R) scale (a ranking from 1-10), as well as road incident details, local events, and construction locations.

  Traffic.com visitors can choose from an array of free solutions including:

  --  Traffic alerts for self-selected routes sent to your PC, mobile
      device, cellular or landline phone
  --  SMS text message updates via mobile phone or device
  --  Toll-free traffic hotline updates obtained by calling
      1-866-MY-TRAFC (1-866-698-7232)
  --  Wireless web (WAP) site traffic hotspot updates viewed at
      http://mobi.traffic.com/

  About Traffic.com

Traffic.com is a leading provider of traffic solutions to consumers and businesses. Powered by NAVTEQ Traffic's advanced data collection and processing infrastructure, Traffic.com provides comprehensive coverage to 74 Designated Market Areas (DMAs) and 107 Core Based Statistical Areas (CBSAs) encompassing the most traffic congested U.S. cities. Traffic.com(R) solutions include predictive traffic trends, vehicle speeds, congestion levels, travel times, and delay times, incidents and events. Business customers include broadcast media, Web and mobile publishers, content providers and developers, government agencies, and advertisers. Traffic.com solutions are delivered via radio, television, Web, wireless device, in-vehicle and portable navigation systems. This broad content distribution network creates cross-platform branding opportunities for advertisers, enabling them to expand their reach and target on-the-go consumers.

The Traffic.com logo, Traffic.com, and Jam Factor are registered trademarks and MyTraffic is a trademark of Traffic.com, Inc. All other product or service names or marks are the property of their respective owners. (C) 2007 Traffic.com, Inc. Jam Factor is protected by U.S. Patent No. 7,203,595.

About NAVTEQ

NAVTEQ is a leading provider of comprehensive digital map information for automotive navigation systems, mobile navigation devices, Internet-based mapping applications, and government and business solutions. NAVTEQ creates the digital maps and map content that power navigation and location-based services solutions around the world. The Chicago-based company was founded in 1985 and has over 3,100 employees located in 167 offices in 31 countries.

This document may include certain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, but are not limited to, plans, objectives, expectations and intentions and other statements contained in this press release that are not historical facts and statements identified by words such as "expects," "anticipates," "intends," "plans," "believes," "seeks," "estimates" or words of similar meaning. The statements are based on our current beliefs or expectations and are inherently subject to various risks and uncertainties, including those set forth under "Item 1A. Risk Factors" in each of the Company's most recent Annual and Quarterly Reports filed with the Securities and Exchange Commission.

Actual results may differ materially from these expectations due to changes in global political, economic, business, competitive, market and regulatory factors. NAVTEQ does not undertake any obligation to update any forward-looking statements contained in this document.

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