Sales of Infant Car Seats Reach $5 Million on eBay

NEW YORK, Dec. 13, 2007 -- More than $5 million worth of infant car seats were sold on eBay.com in 2006, with, Britax/Espirit claiming the most sales in terms of volume and revenue, according to Infant Car Seats: Online Industry Insights powered by eBay Data: Annual Industry Overview 2006, a new report from consumer research firm Packaged Facts.

Offering marketers an unprecedented look at trends in the car seat market, the report shows that more than 61,000 infant car seats were sold through eBay in 2006 More women than men bought a car seat on eBay, but men tended to pay more for the purchase.

Packaged Facts looks in-depth at the data and the factors behind the data. What's going on in the car seat industry? How does this relate to eBay activity? What does it mean for car seat manufacturers?

"The 20 terabytes of data we draw our results from is a whole new level of market research," said Don Montuori, Vice President of Publishing at Packaged Facts. "Executives, for the first time, can examine infant car seat activity on eBay and extract and extrapolate it to the whole industry in no time."

Produced in conjunction with DataUnison, the authorized and exclusive reseller of eBay's market data, the report includes in-depth analysis and extensive tabular and graphic data on multinational infant car seat sales generated through eBay.com.

Infant Car Seats: Online Industry Insights powered by eBay Data: Annual Industry Overview 2006 is available from Packaged Facts by visiting: http://www.packagedfacts.com/Infant-Car-Seats-1578601.

About Packaged Facts

Packaged Facts publishes market intelligence on a wide range of consumer industries, including consumer goods and retailing, food and beverage, and demographics. For more information visit www.PackagedFacts.com, or contact Tom Ehart at 240-747-3014, or tehart@marketresearch.com.

About DataUnison

DataUnison, a division of Advanced Economic Research Systems, offers a wide variety of products and services geared to help enterprises make critical business decision making easier and more accurate. They are the only authorized reseller of eBay market data for the US, UK, German, French, Canadian and Australian markets. A veteran in providing research solutions based on eBay market data, DataUnison is a pioneer in the research technology field with their unique and innovative solutions that leverage valuable e- commerce market data in ways no other research provider offers.