Marketing Veteran Mike Jackson Named CEO of SPEEDSHAPE, Inc.
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Former General Motors Marketing Chief Now at the Helm of Cutting-Edge Digital Technology Corporation
LOS ANGELES, Nov. 27 -- SPEEDSHAPE, Inc. announced today that Mike Jackson, a well-respected thought leader in the marketing industry, will take on the role of CEO, a game-changing development that will catapult this already fast-tracked technology shop to dramatic new heights. Known for being a visionary and lighting rod for change, Jackson is charged with creating a comprehensive strategy that will revamp SPEEDSHAPE's marketing approach and put a spotlight on its unparalleled offerings to the automotive sector and other key industries.
Launched less than five years ago, SPEEDSHAPE has quickly emerged as a state-of-the-art provider of 3D and CGI animation and digital imagery. Its ability to cost-effectively aggregate complex CAD data from multiple sources and produce print, broadcast and interactive content with unprecedented precision has dazzled engineers and marketers around the world. Images engineered by SPEEDSHAPE's proprietary technology feature a robust degree of detail and accuracy that goes far beyond conventional photography, making it highly coveted technology by automakers looking to securely recreate cars, engines and motion for manufacturing, advertising/marketing and training purposes.
"SPEEDSHAPE has been building momentum for the past few years, aligning the best people with the most cutting edge technology," said Jackson. "As a result, our creative services are better, faster and more cost-effective. I am excited about the opportunity to drive dramatic growth by harnessing SPEEDSHAPE's unlimited potential -- we will redefine the playing field."
SPEEDSHAPE is a trend-setter and thus an appropriate new home for Jackson who takes the helm after 28 years experience transforming corporations like General Motors, Coors Brewing Company, Pepsi and Coca Cola Company. During his tenure at GM, he was credited for break-through thinking that triggered record revenue and unprecedented change in how GM promotes its cars, trucks and corporate image. Often regarded as a maverick by industry insiders, Jackson is energized by SPEEDSHAPE's entrepreneurial spirit and ready to leverage his proven talents to take the company to the next level.
"It's an amazing coup to get Mike Jackson on our team," said President Oivind Magnussen. "His expertise within the automotive and beverage industries and connections with other strategic markets such as entertainment will help shape our future vision."
More About SPEEDSHAPE
Launched in 2003, SPEEDSHAPE initially focused on new technologies and creative ways to manage CAD assets then grew as its expertise expanded. Today, SPEEDSHAPE offers design input and helps create rich and flexible content that can be used in a variety of media. The Venice Beach, California and Birmingham, Michigan offices will soon be complimented by a Boston, Massachusetts office, opening in 2008. For more information, visit http://www.speedshape.com/.