Oregon Woman Running Computer Recycling Center for Disadvantaged Communities Named National Hero Award Semifinalist
National vote underway for the 6th Annual Volvo for life Awards; $100,000 charitable contributions awarded to finalists; winner receives Volvo car for life
40 Semi-Finalists Selected; Vote at http://www.volvoforlifeawards.com
IRVINE, Calif., Nov. 20 -- According to the Environmental Protection Agency, the United States generated 2.6 millions tons of electronic waste in 2005, only 12.6 percent of which was recycled. Lorraine Kerwood has set out to improve this statistic. Her computer recycling and distribution center, NextStep, benefits the environment by reducing electronic waste and brings refurbished computers to disadvantaged communities. Kerwood has been identified as one of the nation's top 40 heroes and is now in the running to be named "America's Greatest Hometown Hero" in the 6th Annual Volvo for life Awards -- an annual, nationwide search for real-life heroes across America.
Beginning today, the American public can visit http://www.volvoforlifeawards.com/ and vote for Kerwood. This democratic vote will decide the program finalists in Volvo's hero search. Three winning heroes will receive $100,000 for their charities. One extraordinary winner will receive a new Volvo car every three years for life.
While attending the University of Oregon, Kerwood taught herself how to rebuild computers, which she then gave to people who couldn't afford them. With her new skill set, and her passion for helping the disadvantaged, Kerwood established NextStep, a nonprofit computer-recycling center. NextStep focuses on recycling computer hardware and other electronics and keeping hazardous waste out of the environment.
NextStep has placed 11,000 computers in disadvantaged communities in the United States and abroad. More than 500 computers have been shipped to rural Guatemalan schools, orphanages and non-governmental organizations. This has drawn the attention of corporate, government and academic institutions. Tulane University studied NextStep's computer labs built in partnership with rural Mayan communities. They determined that the labs improved the lives of more than 5,000 Guatemalan children. Under Kerwood's leadership, NextStep has recycled more than 800 tons of waste and refurbished more than 11,000 electronic devices while ensuring that many disadvantaged children today get opportunities otherwise not afforded to them.
Since 2002, Volvo Cars of North America has identified more than 18,000 everyday heroes in its annual Volvo for life Awards, and has contributed millions of dollars to their causes.
"Once again, Volvo is inviting America itself to serve as one of the Volvo for life Awards judges," said Anne Belec, president and chief executive officer of Volvo Cars of North America. "Last year we had an overwhelming response with more than 700,000 votes tallied. This year's heroes are top notch. It will be tough to narrow the field down and pick winners, but Volvo is confident that America is up to the challenge. "
In the end, every vote counts. Ten heroes have been selected in the categories of Safety, Quality of Life, Environment and the Butterfly Award, Volvo's youth category. The voting period will determine three finalists in each category. Visit http://www.volvoforlifeawards.com/ and learn more about what the top 40 hometown heroes are doing to make the world a better place now and in the future. Most importantly, support Kerwood with your vote and help bring more funding to your community.
Volvo Cars of North America leads the national initiative, honoring and rewarding local heroes with financial contributions each year. This year, Volvo doubled the charitable donation amount given to the top three winners. One top hero in each of the categories of Safety, Quality of Life and Environment will receive $100,000 for their charities; two runners-up in each category will receive $25,000. One extraordinary winner will go on to receive the title "America's Greatest Hometown Hero," and with it, a new Volvo car every three years for life.
A fourth Volvo for life Awards category is up for grabs this year -- but only America's kids can reach it. Volvo is elevating its annual Butterfly Award to its own youth hero category -- with a $25,000 prize for the winner and $10,000 to two runners up.
When the voting period ends January 7, 2008, a panel of distinguished judges will select one winner in each of the four categories. A grand award winner, selected from the Safety, Quality of Life and Environment categories, will be named "America's Greatest Hometown Hero" and presented with a new Volvo car every three years for the rest of his or her life at the annual Volvo for life Awards Ceremony in New York City, March 19, 2008.
To learn more, or to vote for your favorite hero, visit http://www.volvoforlifeawards.com/. A Spanish version of the site can also be accessed at this address.
NOTE TO EDITORS: For photos and more information on the Volvo for life Awards visit http://www.volvocars-pr.com.