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2007 LA Auto Show: Ford CEO Alan Mulally Opens Media Days - COMPLETE VIDEO

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Watch the complete opening ceremony speech

LOS ANGELES - November 14, 2007: Alan Mulally, president and chief executive officer of Ford Motor Company, kicked off the Los Angeles Auto Show by delivering the Motor Press Guild (MPG) keynote address on Nov. 14, 2007.

Prior to joining Ford a little over one year ago, Mulally was executive vice president of The Boeing Company and president and chief executive officer of Boeing Commercial Airplanes. In that role, he was responsible for all the company's commercial airplane programs and related services. “Throughout his career, Mulally has been recognized for his strategic contributions and leadership,” said Matt Stone, MPG Keynote Address Committee Chairman. “By this fall, Mulally will have been at the helm of Ford for more than one year, so the timing is perfect to hear his thoughts on the state of the automotive industry and the direction of Ford Motor Company.”