FRANKFURT - September 11, 2007: Car lovers and music fans got double the
value at the world debut of the new Audi A4 at the Frankfurt Motor Show: in
addition to the fascinating A4 successor model, an extra highlight was
provided by the rock star Bryan Adams.
The Canadian born singer is one of the world’s most highly
acclaimed musicians whose career has spanned more than three decades. The
celebrated rocker sang his classic hit single “Run To You”. As
he sang, Audi’s new vehicle was unveiled as part of a spectacular
show.
Once Rupert Stadler, Chairman of the Board of Management of AUDI AG, had
announced the surprise guest and the first few notes of the hit could be
heard, the atmosphere was buzzing at the show stand in Hall 3.
“Bryan Adams is an excellent match for Audi and the new A4,”
said Stadler. “Just like Audi, he has remained on the road to success
for decades.”
“With this new car”, Adams noted, “Audi and the four
rings prove that they belong in the top segment in the automotive
industry”.