Extreme Motorsports Signs Strategic Alliance and Master Distributor Agreement with the Williamsburg Outlet Mall
BAKERSFIELD, Calif.--Extreme Motorsports of California, Inc. (OTC:ETMO) (“Extreme” or the “Company”) has entered into a strategic alliance and master distributor agreement with The Williamsburg Outlet Mall to build and market a new factory showroom inside the mall. The Williamsburg Outlet Mall, owned by 6401 Richmond Road, LLP an affiliate of The Bush Companies and managed by W.H.H Trice & Co., will receive initial deliveries of a variety of Extreme Motorsports’ sandcar models in the fourth quarter of 2007, with the factory showroom scheduled for completion in 2008.
The strategic alliance with Extreme Motorsports was developed by investment banker and Bush Companies affiliate, Lance Troy Posner of Posner Investments, who with Alan McCaa, President & CEO of Extreme Motorsports, view the opportunity to showcase the world’s most extreme sandcars to visitors to the Williamsburg, VA area as a key marketing and business development opportunity. The Williamsburg area, home to Colonial Williamsburg, the Busch Gardens Europe Amusement Park and the Williamsburg Outlet Mall receive up to 40 million visitors per year, many of whom are a target demographic for Extreme’s vehicles.
Extreme Motorsports, through slight modifications to the suspension and models of tires installed, can quickly deliver on- and off-road vehicles capable of addressing the mountain, trail and sand terrain prevalent across Virginia and the East Coast in general, targeting an endless range of customer requirements.
“We take positions in new publicly-traded companies and bring our well-heeled strategic partners and platforms to bear as a means of accelerating growth,” commented Mr. Posner. “We believe the Williamsburg Outlet Mall is the ideal East Coast location for a factory showroom and distributorship for Extreme Motorsports to showcase the Company’s vision in building the most extreme off-road vehicles available in the market today.
“Working with Mary Digges, President of Bush Construction Company and General Partner of the Williamsburg Outlet Mall, we have developed a plan to bring many new products, including Extreme Motorsports sandcars and other retail offerings, under a direct-to-the-public sales model. Ms. Digges is a visionary and pioneer in developing markets for new products, and together with Mr. McCaa, we hope to embark on a long and prosperous relationship by bringing Extreme’s newest contributions to the on- and off-road recreational and work vehicle markets,” continued Posner.
About Extreme Motorsports of California, Inc.
Extreme Motorsports of California, Inc., operating under the trade name “Xtreme Motorsports,” is a manufacturer of custom and production-line sandrails, desert and dual sport racecars. Founded in 1983, Xtreme’s sandcars have been sold to customers in England, the United Arab Emirates, Australia, South America and the US. For more information, visit the corporate web site www.xmssandcars.com.
Forward-Looking Statements
Certain statements in this release, and other written or oral statements made by the Company, including the use of the words "expect," "anticipate," "estimate," "project," "forecast," "outlook," "target," "objective," "plan," "goal," "pursue," "on track," and similar expressions, are "forward-looking statements" and are subject to known and unknown risks, uncertainties and other factors that may cause actual results, performance, or achievements of the company to be different from those expressed or implied. The Company assumes no obligation and does not intend to update these forward-looking statements and takes no obligation to update or correct information prepared by third parties that are not paid for by the Company.