Dongfeng Honda to Produce 'Inspire' in China

SHANGHAI - August 28, 2007:

Dongfeng Honda is set to produce the Honda Inspire locally in China, Chinese media reported yesterday. Honda's Inspire model is similar to Honda Accord in both appearance and car size, but it is "better" than Honda Accord. The model will feature CMS, E-Pretensioner and HiDS.

Targeting a similar market segment with Honda Acura, Honda Inspire may herald the coming of Honda Acura to Chinese market.

Chinese media said that while Accord, a middle-end car model, is produced by Guangzhou Honda, high-end Accord models will be produced in Dongfeng Honda.

Honda may try to copy its success in North America to Chinese market: while Guangzhou Honda competes with Camry in middle-end market; Dongfeng Honda will invade high-end market by introducing luxury car models.

Guangzhou Honda said the company is ready to launch the eighth generation of Accord by the end of this year or earlier next year.

For more information about the burgeoning auto industry in China please visit http://www.gasgoo.com/Autobiz/list/7/China-News.html