Frost & Sullivan presents: Health, Wellness and Wellbeing in Cars

An Exclusive Global Automotive and Transportation Growth Opportunities Briefing on Customer Attitudes to and Perceptions of Advanced Car Technologies

Thursday 13 September 2007, Frankfurt, Clemensstraße 9 60487 Frankfurt am Main, Deutschland

Frost & Sullivan is pleased to host an exclusive breakfast briefing with Automotive & Transportation Programme Director & Head of Consulting, Franck Leveque. This event will showcase some of the key highlights from our most recent automotive consumer research and introduce our upcoming portfolio of hot topics.

Join us before flying home from the International Motor Show press days for a complimentary breakfast in our offices, located just a few minutes away from Messe Frankfurt, and gain a fascinating insight into current and future developments in this field.

Did you know that:

1. Health, Wellness and Wellbeing are expected to be the next big thing in the world of automotive?

2. A car’s health, wellness and wellbeing properties will become a key factor in purchase decisions, as they already are in other sectors

3. Efforts will focus on uniting the 3 cornerstones of the human trinity: mind, body and soul (senses, psychology and inner values)?

4. This new approach will blend green with serene?

5. 66% of Europeans are willing to make sacrifices in their standards of living in order to save the environment?

6. Hybrid vehicles remain a relatively unpopular choice for EU drivers – and those who are interested prefer diesel hybrids?

7. Safety features aside, steering feel, cost of ownership and vehicle styling and design are the most important factors in a vehicle purchase decision?

8. Consumers want to be able to control their portable navigation devices using fixed in-car controls?

9. 55% of Europeans feel the need for additional safety mechanisms in their vehicles

10. When comparing diesel and petrol cars, research suggests that 10% of petrol-car drivers will switch to diesel, giving diesel engines 60% market share?

11. 90% of Respondents are concerned about the rising price of fuel which will in turn lead consumers to pay greater attention towards fuel economy when selecting new vehicles in the future?

12. 58% of consumers without a navigation system are interested in purchasing one in the future, 22% of which are "very interested" in purchasing one in the future demonstrating continued strong demand in the near term?

13. Respondents rated ease of use (interface with the system) as the most important factor in their decision to purchase a navigation system, followed closely by price of the system?

14. While 71% of non navigation owners want a portable system, 1 in 4 say this because they feel fixed systems are too expensive?

15. 85% of respondents that own a 4WD will purchase again for their next vehicle?

16. 60% of non 4WD owners believe fuel consumption increases by as much as 5-12% with a 4WD vehicle?