NHRA (GLENDORA) - BP SIGNED AS PRESENTING SPONSOR OF XPLOD SPORT COMPACT RACING SERIES EVENT
NHRA officials announced that BP p.l.c. will be the presenting sponsor of the Indy NHRA Sport Compact Nationals presented by BP featuring O’Reilly’s ITB presented by Royal Purple at O’Reilly Raceway Park at Indianapolis Aug. 18-19.
BP will bring a visible exhibition to the race in Indianapolis as part of its sponsorship. This exhibition includes: a tanker with interactive modules for consumers to learn about fuel and why what you choose to put in your fuel tank really does make a difference; a dynamometer demonstration that will show enhanced performance when using Amoco UltimateŽ at BP versus another car using other gasoline; and a split engine Pontiac GTO to demonstrate the difference of car valves using Amoco Ultimate at BP.
In addition, top tuner and trendsetting car designer Jay Laub, who’s won more than 100 “Best in Show” awards, will be on site with BP to showcase his latest creation – the Amoco Ultimate Ride. From now through December 1, 2007, enthusiasts will have the chance to win Jay Laub’s Amoco Ultimate Ride by entering online at www.AmocoUltimate.com.
“The NHRA Sport Compact Series is pleased to welcome BP as the presenting sponsor of the Indy NHRA Sport Compact Nationals,” said Josh Peterson, general manager of the NHRA Xplōd Sport Compact Racing Series. “BP’s interactive display will provide participants and spectators of the Indy NHRA Sport Compact Nationals presented by BP featuring O’Reilly’s ITB presented by Royal Purple a comprehensive understanding of BP product line.”
This marks the first time for BP to make a commitment to the NHRA Xplōd Sport Compact Racing Series.
“As a first-time presenting sponsor of the NHRA Sport Compact Nationals, BP is excited to partner with a growing motorsports property that embodies power, performance and quality – three components of BP’s high octane premium fuel brand, Amoco Ultimate,” said Kelley Brown, marketing programs coordinator for BP’s Fuels Marketing. “BP is also thrilled to be back in
Indianapolis, the motorsports capital of the America, to introduce our Amoco Ultimate Ride Sweepstakes to this market.”