American Honda Reports July 2007 Sales of 141,049
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SEE ALSO: Honda Buyers Guide
CR-V and Fit sustain record sales
TORRANCE, Calif., Aug. 1 -- American Honda Motor Co., Inc., posted July sales of 141,049 Honda and Acura vehicles, down 3.2 percent on a daily-selling-rate basis*, the company announced today. American Honda year-to-date sales totaled 907,978, up 1.1 percent.
Honda Division posted July sales of 126,668, down 1.2 percent versus last year, while Honda car sales totaled 71,755, up 5.9 percent. The Fit, up 110.8 percent to 6,343, broke its all-time sales record for the second straight month. The CR-V sold 20,083, up 35.3 percent to post a new July record, also achieving its second-best all-time sales month. The Ridgeline set a record for July with sales of 4,641, up 11.3 percent, and the Accord achieved sales of 37,142, up 1.7 percent on a daily-selling-rate basis for July and posting its best month this year.
"Small SUVs and small cars have shown the strongest sales growth in 2007," said Dick Colliver, executive vice president of American Honda. "The CR-V and Fit are two of Honda's -- and the industry's -- fastest selling vehicles."
Acura Division sales decreased 17.7 percent to 14,381. Sales of the all- new MDX increased by 7.3 percent to 4,949, and RDX sales totaled 1,383.
* The daily selling rate (DSR) is calculated with 24 days for July 2007,
versus 25 for 2006. Year-to-date, the DSR is calculated with 178 days
for 2007, versus 177 for 2006. All percentages in this press release
reflect DSR.
American Honda Vehicle Sales For July 2007
Month-to-Date Year-to-Date
July July DSR** July July DSR**
2007 2006 % Chg. 2007 2006 % Chg.
American Honda Total 141,049 151,804 -3.2% 907,978 893,031 1.1%
Total Car Sales 79,804 83,951 -1.0% 514,364 516,032 -0.9%
Total Truck Sales 61,245 67,853 -6.0% 393,614 376,999 3.8%
Honda Total Car
Sales 71,755 70,552 5.9% 454,085 430,612 4.9%
Honda Total
Truck Sales 54,913 63,049 -9.3% 347,972 347,915 -0.5%
Acura Total Car
Sales 8,049 13,399 -37.4% 60,279 85,420 -29.8%
Acura Total
Truck Sales 6,332 4,804 37.3% 45,642 29,084 56.1%
Domestic Car Sales * 66,365 65,881 4.9% 416,660 411,746 0.6%
Honda Division 61,644 59,577 7.8% 380,904 369,145 2.6%
Acura Division 4,721 6,304 -22.0% 35,756 42,601 -16.5%
Domestic Truck Sales * 43,906 52,389 -12.7% 278,525 289,481 -4.3%
Honda Division 37,574 47,585 -17.7% 232,883 260,397 -11.1%
Acura Division 6,332 4,804 37.3% 45,642 29,084 56.1%
Import Car Sales 13,439 18,070 -22.5% 97,704 104,286 -6.8%
Honda Division 10,111 10,975 -4.0% 73,181 61,467 18.4%
Acura Division 3,328 7,095 -51.1% 24,523 42,819 -43.1%
Import Truck Sales 17,339 15,464 16.8% 115,089 87,518 30.8%
Honda Division 17,339 15,464 16.8% 115,089 87,518 30.8%
MODEL BREAKOUTS BY
DIVISION
Honda Division Total 126,668 133,601 -1.2% 802,057 778,527 2.4%
Fit 6,343 3,135 110.8% 30,112 15,922 88.1%
Accord * 37,142 38,043 1.7% 219,488 216,159 1.0%
Memo: Accord
Hybrid 260 504 -46.3% 2,304 3,749 -38.9%
Civic * 27,852 28,607 1.4% 201,652 193,663 3.5%
Memo: Civic
Hybrid 2,493 2,675 -2.9% 19,634 18,430 5.9%
S2000 418 676 -35.6% 2,820 4,288 -34.6%
Insight 0 91 3 580 -99.5%
FCX 0 0 10 0
Odyssey * 14,141 18,322 -19.6% 94,479 106,815 -12.0%
Pilot * 13,136 19,490 -29.8% 79,768 90,236 -12.1%
CR-V * 20,083 15,464 35.3% 124,262 87,518 41.2%
Element * 2,912 5,428 -44.1% 22,803 32,133 -29.4%
Ridgeline 4,641 4,345 11.3% 26,660 31,213 -15.1%
Acura Division Total 14,381 18,203 -17.7% 105,921 114,504 -8.0%
RSX 2 2,018 -99.9% 293 12,211 -97.6%
TL * 4,721 6,304 -22.0% 35,756 42,601 -16.5%
TSX 2,767 3,799 -24.1% 20,188 23,625 -15.0%
RL 558 1,272 -54.3% 4,040 6,932 -42.0%
NSX 1 6 -82.6% 2 51 -96.1%
MDX * 4,949 4,804 7.3% 31,976 29,084 9.3%
RDX * 1,383 0 13,666 0
Selling Days 24 25 178 177
* Honda and Acura vehicles are made of domestic and global sourced
parts.
** Daily Selling Rate