Penton's American Trucker Adds Data Update and Search Enhancements to Trucker.com Web Site
NEW YORK--Penton Media’s American Trucker®, a leading publication and information provider serving the business-to-business truck sales market for new and used trucks, trailers, parts and services, today announced data delivery and search enhancements to its recently relaunched www.trucker.com Web site.
American Trucker can now place advertiser equipment data on the site from seller-supplied digital files, helping advertisers to quickly and accurately post available equipment for the growing community of online truck and trailer buyers. The new program provides sellers with increased control over their available equipment listings. Equipment offerings can be modified individually or in bulk, via a weekly digital upload.
“Digital delivery of dealership equipment data to the American Trucker Web site will speed the listing process and allow advertisers to maintain their inventory in their existing business systems,” said Richard White, general manager. “Advertisers can move equipment listings to the Web faster than ever before, enhancing sales opportunities.”
Trucker.com’s industry-leading search tools have been enhanced to allow buyers to also filter results by zip code, detailed location of equipment and additional categories, including vocational trucks. These new filtering options, combined with those already available, help buyers of heavy-duty trucks and trailers find the equipment they need quickly and efficiently.
For additional Web site information, please visit www.trucker.com. For information on advertising and marketing opportunities, please contact Richard White at 1-(800) 827-7468 or e-mail email@example.com.
In addition to its growing online presence, American Trucker magazine's monthly regional U.S. editions reach owner/operators, drivers and executives at private and for-hire fleets. For more information, visit www.trucker.com.
American Trucker is part of Penton Media’s Information Data Products Division, which provides leading online and print products in industries including aviation, electronics and transportation. The Division’s offerings, used by 500,000 consumers and businesspeople, include more than 100 Web sites and online tools which serve 2.5 million pages of online content each month.
Penton Media, Inc. is the largest independent business-to-business media company in the U.S., serving more than six million business professionals every month. The company's market-leading brands are focused on 30 industries and include 113 trade magazines, 145 Web sites, 150 industry trade shows and conferences, and more than 500 information data products. Headquartered in New York City, the privately held company is owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its co-investors. For additional information on the company and its businesses, visit www.penton.com.