Camping World Named Title Sponsor of Watkins Glen International IndyCar Series Race Until 2010
BOWLING GREEN, Ky.--Camping World, American largest retailer of RV and outdoor supplies, accessories and recreational vehicle sales, today announced that it has signed a four-year contract to be the title sponsor of Watkins Glen annual IndyCar Series race. The first event, the Camping World Watkins Glen Grand Prix presented by Honda Generators, will take the green flag this Sunday, July 8th at 3:30 PM.
“We are thrilled to partner with Camping World for the next four years as the IndyCar Series title sponsor,” stated Craig Rust, President of Watkins Glen International. “WGI has a very large and loyal RVing fan-base, not only during our IndyCar Series and NASCAR race weekends but throughout the entire season. We are excited to be able to work with them as they expand their involvement with motorsports sponsorships.”
"Camping World is pleased to be the title sponsor of one of the premier IndyCar weekends of the year while supporting the passion of thousands of our customers who are using their recreational vehicles to enhance their experience at Watkins Glen International," said Marcus Lemonis Chairman and CEO of Camping World. “We are honored to add historic Watkins Glen to our outstanding list of race track partners which include the Indianapolis Motor Speedway, Daytona International Speedway, New Hampshire International Speedway and California Speedway."
This spring, Camping World announced multi-pronged sponsorships with Richard Childress Racing (RCR) and Kevin Harvick, Inc. (KHI), which includes select sponsorships in the NASCAR NEXTEL Cup Series, the NASCAR Busch Series and the NASCAR Craftsman Truck Series including the Camping World 200 Presented by RVs.com which just ran at the New Hampshire International Speedway. Camping World also sponsored John Andretti’s No. 33 Panther Racing Dallara Honda at this year’s 91st Running of the Indianapolis 500.
The partnership with Watkins Glen International and Camping World extends through the 2010 race season and gives the RV camping company exclusive rights at the track as the “Official RV Retailer, Recreational Vehicle Parts, Accessories and Services Provider.” The company will also be named as the Qualifying Day sponsor during the NASCAR NEXTEL Cup Series weekend on Friday, August 9th before the racing action on Sunday.
The Camping World Watkins Glen Grand Prix features the premier open-wheel cars and stars of the Indy 500 taking on the twists and turns of the historic road-course July 6-8. The racing action will include the Corning Twin 100’s Indy Pro Series races on both Saturday and Sunday and the Historic Grand Prix and KONI Challenge races on Saturday. The excitement will be both on and off the track all weekend long and includes fireworks and live music on Friday and Saturday nights.
About Camping World/FreedomRoads
Founded in 1966, Camping World Inc., is America’s largest direct marketer and specialty retailer of RV and outdoor camping accessories and services. Over 8,000 quality products are available through nationwide SuperCenters, a well-established catalog call center and an award-winning Web site. The company has grown from a single store in Bowling Green, KY to more than 75 SuperCenters with more than 500 service bays, in 25 states and plans to reach the 100 mark by 2008. Select stores also retail a wide range of RV’s through its Camping World RV Sales Brand. Product offerings will feature top manufacturers as well as private label vehicles.
Camping World also provides expanded products and services to enhance and protect the RV lifestyle including: the President's Club customer loyalty program; in-store Resource and Performance Centers featuring RV and Car Insurance and Roadside Assistance Service; Camping World RV Institute technical certification/training program; Goodwill Ambassador program; and the new campground discount program, Camp Club USA.
FreedomRoads is a dynamic national network of well-established local and regional RV dealerships that have united to benefit customers, employees, suppliers and the RV industry. FreedomRoads operates as a multi-store retail chain engaged in the retail sale, finance and service of recreational vehicles.
FreedomRoads is America's largest RV retailer operating nearly 60 locations in 23 states including: Alabama, Arizona, California, Colorado, Florida, Georgia, Illinois, Indiana, Michigan, New Hampshire, New Jersey, New Mexico, Nevada, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah and Washington.
FreedomRoads stocks over $350 million of new and used recreational vehicle inventory representing over 40 manufacturers.
For additional information, please visit www.FreedomRoads.com, where the largest selection of recreational vehicles is available for sale.
Camping World also has an active Motorsports program with NASCAR sponsorships which will include over 60 events in the 2007 Nextel Cup, Busch and Craftsman Truck Series with co-sponsor RVs.com. Team drivers include Kevin Harvick, Clint Bowyer, Cale Gale and Ron Hornaday.
For more information, visit us online at www.campingworld.com or www.freedomroads.com