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Dealer.com Launches Fully Automated Website Solutions for Independent Auto Dealers

BURLINGTON, Vt.--Dealer.com, a leading provider of online marketing solutions for the automotive industry, today announced that it has developed a website solution that will help independent auto dealers drive more sales traffic through the use of a powerful inventory marketing website that is fully integrated with national shopping sites and search engines such a Google, making them more competitive in the marketplace. The new product, CyberCarLot is an affordable and easy-to-use inventory marketing website solution for independent dealers that can automatically publish the dealers inventory to any or all of up to 60 nationally leading vehicle shopping websites.

CyberCarLot allows dealers to market their entire inventory for only $50 per month allowing these dealers to reach thousands of potential customers online. Research shows that 80 percent of car shoppers look online prior to ever stepping foot on a dealers lot. Independent dealers can now compete online with CyberCarLots easy inventory upload of actual vehicle photos allowing the buyer to compare cars and options. Independent dealers can include an online payment calculator and the ability for the potential buyer to request more information or even make an offer online.

With CyberCarLot, Dealer.com has ensured that independent dealers will have the ability to easily manage their website through the ControlCenter Inventory Management Tool, which allows simple editing control to upload new vehicles, change photos and vehicle options. Additionally, all requests can be managed through ControlCenter, a system that ensures the dealer can manage all inbound leads. The statistics package is also available and allows dealers to recognize customers, streamline their leads and invest marketing dollars into the advertising areas with the most return on investment. Dealers can also upgrade the CyberCarLot with several available features including CarFinder, a tool that will follow up and send photos and details on new arrivals to customers that are on the dealers waiting list on the website. Additionally dealers have the option to get unlimited support from Dealer.coms leading support team.

This is a product that independent dealers have been asking for and we have taken it a step further by making it the most powerful and most affordable website solution on the market for these dealers, said Mark Bonfigli, president and CEO of Dealer.com. CyberCarLot allows these dealers to reach their customers online, and generate new customers that they would have never had access to before.

Dealers using CyberCarLot will also have the benefit of their vehicles being posted to Basic Listings on Autotrader.com as well as inventory integration through Google where more consumers are going every day. Dealer.com also provides unlimited training and support at no cost for most website solutions offered. CyberCarLot is available now to all independent auto dealers at http://preowned.dealer.com.

About Dealer.com:

Founded in Burlington, VT in 1997, Dealer.com is a leading provider of online marketing solutions for the automotive industry. The company offers the only fully-integrated web-based closed-loop marketing platform that measures the effectiveness of every marketing program while tracking responses, and respondents, from exposure to closure. The platform includes NADA award-winning automotive dealer websites, user-friendly lead management tools, the most proven local search engine advertising solutions available, and unparalleled metrics and web analytics. Dealer.com is the only company to truly revolutionize the online marketing and sales effectiveness for auto dealers with an unmatched level of speed, precision and ease-of-use. For more information, please visit www.dealer.com or call 888-894-8989.