MINI USA Chooses Clear Channel Radio's Total Traffic Network
SAN ANTONIO--Clear Channel Radio’s Total Traffic Network today announced that it will begin providing its real-time traffic data on navigation-equipped 2007 MINI Cooper and Cooper S hardtops beginning with March production. No subscription will be required for Clear Channel Radio’s traffic service, which is now available in 44 markets across the U.S. The real-time traffic information, provided in partnership with INRIX, will allow MINI drivers to avoid potential delays due to traffic congestion or road closures.
“BMW of North America recently set the bar for real-time traffic services when it became the first automotive brand to offer our traffic data as part of its navigation system on select models,” said Jeff Littlejohn, Executive Vice President of Distribution Development for Clear Channel Radio. “We are now proud to add MINI USA to a growing list of Total Traffic Network partners that are able to provide customers with reliable, high-quality, real-time traffic, improving navigation in some of the country’s most congested cities.”
“The MINI Cooper and the MINI Cooper S are fun to drive, so it makes sense to add this feature, which allows a driver to avoid traffic tie ups and keep on motoring,” said Jim McDowell, Vice President of MINI USA. “Adding traffic information as a standard feature of our navigation system means a customer won’t have to pay recurring subscription fees to access the service.”
Customers currently using Total Traffic Network’s real-time reports include BMW of North America, Garmin International, Nextel, Verizon Wireless, Kenwood Electronics, Tom Tom Navigator GPS, Navigon, MSN Autos, MapPoint, Cingular QPass, ATX, AAA, Rand McNally, Weatherbug, Microsoft SPOT, Siemens VDO, Mio Technology, and Cobra Electronics.