NHRA ACDelco Kurt Johnson Update: With New ACDelco Sweepstakes, KJ is Driven to Win for the Fans

Contact:

     Jon G. Knapp

     TMG Sports Marketing

     Ph: (704) 662-3121

     jgknapp@tmgsports.net

 

With New ACDelco Sweepstakes, KJ is Driven to Win for the Fans

Innovative Drag Racing-themed promotion starts with ACDelco NHRA
Gatornationals 

 

Sugar Hill, Ga., March 15, 2007 - With his dramatic win in Phoenix two
weeks ago, ACDelco Cobalt pilot Kurt Johnson extended an impressive
streak which has seen the second-generation racer score at least one
national event per season to an impressive thirteen years, the longest
such active streak in the highly competitive Pro Stock category.  

 

Recognizing their sponsored driver's consistent winning effort,
automotive parts leader ACDelco has designed an innovative new promotion
allowing customers to join in celebrating future Johnson victories.
ACDelco and KJ are proud to announce the ACDelco "Drive to Win"
promotion, which will be held over the next 20 races and awards racing
trips, scholarships, and prizes, including the grand prize: a 2007
Cobalt SS complete with Genuine Chevrolet Accessories.

 

"I think it's awesome that ACDelco has come up with a contest tied into
our performance on the track," stated Johnson.  "This ACDelco Cobalt
crew enters every race to win, and we have been fortunate to collect our
share of trophies over the years.  There are 20 races during the course
of this contest, and we're going to do everything we can to make a lot
people happy.  

 

"It's just too bad that it doesn't officially start until Gainesville,
because we could have already had a winner in Phoenix.  Even so, I urge
people to stop by the ACDelco website and enter and then watch our races
on ESPN2 to see if they're a winner."

 

Beginning with the upcoming ACDelco NHRA Gatornationals, consumers will
be able to enter the sweepstakes by visiting ACDelco's website
www.acdelco.com, and clicking on the "Drive to Win" icon, or stopping by
the dynamic, all-new "ACDelco Pros Who Know Tour" display on the
manufacturer's midway.  In addition to being able to win one of numerous
instant prizes including ACDelco footballs, chairs and umbrellas, they
will also be entered to win a trip for two to the ACDelco Las Vegas NHRA
Nationals October 25 - 28, 2007; a trip will be awarded each time Kurt
Johnson wins one of the designated races.  At that race, each trip
winner will receive a key that could start the 2007 Cobalt SS grand
prize, which will be featured throughout the year at NHRA events and
select locations on the ACDelco "Pros Who Know Tour" display.

 

"ACDelco's 10+ years as Kurt Johnson's sponsor provide us weekly
opportunities to test our automotive aftermarket parts and products
under extreme conditions on the track and to promote ACDelco's quality
brand image," said John Eck, ACDelco merchandising and promotions
manager. "Kurt Johnson has a proven record of winning and ACDelco's
'Drive to Win' promotion allows consumers and service trade customers to
reap rewards for his victories, too."

 

ACDelco markets quality parts for Ford, Chrysler, Toyota, Nissan, Honda,
GM and most vehicles on the road today. To find an ACDelco parts
retailer near you, log on to acdelco.com or call 1-800-ACDelco.

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