DENSO Announces Motor Sport Sponsorships for 2007

Kariya, Japan, Mar 9, 2007 - (JCN Newswire) - DENSO Corporation today announced its motor sport sponsorship plan for the 2007 season. DENSO will continue to sponsor teams participating in the world's top motor sports including FIA FORMULA ONE WORLD CHAMPIONSHIP (F1), FIA WORLD RALLY CHAMPIONSHIP (WRC), and FIM ROAD RACING WORLD CHAMPIONSHIP (WGP). In addition, this year DENSO will support TOYOTA TEAM SARD in the SUPER GT.

"We hope to contribute to the development of motor sports and improve our name recognition through our sponsorships with these motor sport teams," said Michio Fukuzaki, DENSO senior managing director responsible for the Sales Group. "Also, we are using our experience in developing products for motor sport vehicles, which drive under extreme conditions, to develop more advanced technologies."

DENSO's sponsorships include:

FIA FORMULA ONE WORLD CHAMPIONSHIP (F1) DENSO will support Panasonic Toyota Racing as a corporate sponsor for the fourth consecutive season. DENSO will also continue to supply spark plugs, radiators, oil-coolers and alternators to the F1 car.

FIA WORLD RALLY CHAMPIONSHIP (WRC) DENSO will support the Subaru World Rally Team as a corporate sponsor for the fourth consecutive season. DENSO will also continue to supply spark plugs and sensors for the engine management system of the WRC car.

SUPER GT (GT) DENSO will support TOYOTA TEAM SARD as the main sponsor. The DENSO SARD SC430 will be entered in the GT 500 class. DENSO's engine management systems, spark plugs, starters, alternators, radiators, oil coolers and various types of sensors will be installed in the DENSO SARD SC430.

FIM ROAD RACING WORLD CHAMPIONSHIP (WGP) DENSO will support the Honda LCR team for the second consecutive season. DENSO will also continue to supply spark plugs for the Honda MotoGP motorcycle (RC212V type).

DENSO Corporation, headquartered in Kariya, Aichi prefecture, Japan, is a leading global supplier of advanced technology, systems and components. Its customers include all the world's major carmakers. Worldwide, the company employs approximately 106,000 people in 32 countries and regions, including Japan. Consolidated global sales for the fiscal year ended March 31, 2006 totaled US$27.3 billion. DENSO common stock is traded on the Tokyo, Osaka and Nagoya stock exchanges. For more information, go to www.globaldenso.com or visit our media website at www.densomediacenter.com .

Team Profiles

FIA FORMULA ONE WORLD CHAMPIONSHIP (F1) Team: Panasonic Toyota Racing (Germany) Car: Toyota TF107 Drivers: Ralf Schumacher, Jarno Trulli 2006 Records: 6th place (Constructer's Ranking)

FIA WORLD RALLY CHAMPIONSHIP (WRC) Team: Subaru World Rally Team (England) Car: Subaru Impreza WRC2007 Drivers: Petter Solberg, Chris Atkinson 2006 Records: 3rd place (Constructer's Ranking)

SUPER GT (GT) Team: TOYOTA TEAM SARD (Japan) Car: Lexus SC430 Drivers: Andre Coute, Katsuyuki Hiranaka 2006 Records: 15th place (Team Ranking)

FIM ROAD RACING WORLD CHAMPIONSHIP (WGP) MotoGP Class Team: Honda LCR Team (Italy) Machine: Honda RC212V Rider: Carlos Checa 2006 Records: 15th place (MotoGP Class)

About DENSO Corporation

DENSO Corporation, headquartered in Kariya, Aichi prefecture, Japan, is a leading global supplier of advanced technology, systems and components. Worldwide, the company employs approximately 106,000 people in 32 countries and regions, including Japan. Consolidated global sales for the fiscal year ended March 31, 2006 totaled US$27.3 billion. DENSO common stock is traded on the Tokyo, Osaka and Nagoya stock exchanges in Japan. For more information, go to www.globaldenso.com or visit our media website at www.densomediacenter.com.