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Pointer Telocation Announces Record High Revenues for 2006: Increase of 13.4% to $41.9 million Y/Y

- Operating Income of $4.9 million, compared to $1 million in 2005

- Revenues from international operations in 2006 - up 21%

- First net annual income from Continuing Operations of $1.2 million

Givatayim, Israel, March 6 -- Pointer Telocation Ltd. (Nasdaq Capital Markets: PNTR), a leading provider of services to the insurance and automotive industries including road-side assistance, fleet management and stolen vehicle retrieval services in Israel, Argentina and Mexico, reported its financial results for 2006.

In 2006 Pointer Telocation continued to reinforce its business and financial position, recording an increase in annual growth of 13.4% resulting from an improvement in both its domestic and international revenues. Pointer furthermore broadened its service offerings with the launch of its cellular based services. Net income was negatively affected by the recording of a minority interest for the first time.

Financial Highlights:

Revenues: Pointer's annual revenues for 2006 increased 13.4% to $41.9 million compared to $37.0 million, in 2005. Revenues for the fourth quarter of 2006 increased 10.7% to $10.9 million, compared with $9.9 million in the same period of 2005.

Pointer's revenues from its international operations increased 21% in 2006 as compared to 2005 and 10% in the fourth quarter of 2006 as compared to the same period in 2005. The increase in total revenues in 2006 as compared to 2005 is also attributable to the fact that revenues in 2005 included only ten months of revenues deriving from the acquisition of the road-side assistance and towing business of Shagrir Towing Services completed on February 28, 2005.

Gross Profit: In 2006, gross profit increased 13.7% to $15.5 million as compared to $13.7 million in 2005. For the fourth quarter of 2006, gross profit increased by 14.7% to $4.2 million as compared to $3.6 million in the same period in 2005. As a percentage of revenues, gross profit was 37.0% and 38.1%, in 2006 and the fourth quarter of 2006, respectively, as compared to 36.9% and 36.8% in the comparable periods in 2005.

Operating Income: Pointer recorded a significant increase in operating income to $4.9 million in 2006, compared to $1.0 million for 2005. In the fourth quarter of 2006 Pointer recorded $0.8 million in operating income, compared to $0.77 million for the comparable period of 2005. The increase in operating income in 2006 includes one time net income of $1.3 million associated with an agreement signed with a Latin American customer, offset by a $372 thousand impairment of long-lived assets. In our subsidiary in Israel operating income was negatively affected by one time charges related to SG & A.

Minority Interest: As noted in Pointer's previous announcement of its financial results,, during the fourth quarter Pointer recorded a minority interest in the Statement of Operations of its Israeli subsidiary Shagrir Motor Vehicle Systems as results based on actual holdings which is 56.6%. Minority interest recorded in 2006 was $1.04 million.

Profit from continuing operations: First ever net annual income from continuing operations (net income) of $1.2 million that derived from the Company's activities (in 2003 the Company recorded net income due to a one time gain from a discontinued operation).

Net Profit: Pointer improved its bottom-line results recording a net profit of $1.2 million or $0.39 per share in 2006, as compared to a net loss of $2.7 million or $(1.17) per share in 2005. For the fourth quarter of 2006, Pointer recorded a net income of $34 thousand as compared to a net loss of $18 thousand in the comparable period of 2005

EBITDA: Pointer's EBITDA increased to $10.1 million in 2006 (without off-setting minority interest), as compared to $6.4 million in 2005.

Total Shareholder's Equity: In December 2006, the Company raised $4.7M in consideration for the issuance of 425,000 new shares and 212,500 warrants in a private placement to Israeli institutional investors, out of which $2.6 million received in 2006. Shareholders' equity for the end of the 2006 was $19.4 million compared to $10.8 million at the end of 2005.

Commenting on the results, Danny Stern, Pointer's CEO, said: "We are pleased with the financial results of 2006, notably the growth of our international revenues and increased gross profit. Broad service offerings and our improved market positioning also enhance and lend force to our business model.

Pointer's business development in 2006 and up to the current date includes the following:

- In Argentina new marketing channels were expanded by acquiring subscriber portfolios that are expected to provide additional growth in the future.

- Our Mexican subsidiary commenced marketing fleet management services to business partners.

- Pointer raised $6.1 million from the exercise of warrants and a private placement which indicates continuing investor confidence in the Company.

- During the fourth quarter Pointer's shares were dual listed on the Tel Aviv Stock Exchange.

We are confident that our efforts to increase Pointer's international activities will continue to be leveraged into further economies of scale and will positively affect our revenues and profitability. Pointer's future growth is expected to be based on future M&A activity in addition to the Company's continued internal growth. We continue to focus on increasing our products and service offerings, strengthening our technologies and entering into in new areas of cooperation with additional business partners", concluded Mr. Stern.

Conference Call Information:

Pointer's management will host two conference calls with the investment community today, March 6th, 2007:

The Hebrew conference call will start at 15:00 Israel time (GMT +2, 8:00 EST)

  The English conference call will start at 9:00 EST (16:00 Israel time)

  To listen to the conference calls, please dial:

  From the US: 1-888-407-2553

  From Israel: 03-9180687

A replay of the conference call will be available through March 7th, 2007 on the Company's website at www.pointer.com.

About Pointer Telocation:

Pointer Telocation Ltd www.pointer.com provides range of services to insurance companies and automobile owners, including road-side assistance, vehicle towing, stolen vehicle retrieval, fleet management and other value added services. Pointer Telocation provides services, for the most part, in Israel, through its subsidiary Shagrir and in Argentina and Mexico through its local subsidiaries. Independent operators provide similar services in Russia and Venezuela utilizing Pointer's technology and operational know-how.

Safe Harbor Statement

This press release contains forward-looking statements with respect to the business, financial condition and results of operations of Pointer and its affiliates. These forward-looking statements are based on the current expectations of the management of Pointer, only, and are subject to risk and uncertainties relating to changes in technology and market requirements, the company's concentration on one industry in limited territories, decline in demand for the company's products and those of its affiliates, inability to timely develop and introduce new technologies, products and applications, and loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of the company to differ materially from those contemplated in such forward-looking statements. Pointer undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risks and uncertainties affecting the company, reference is made to the company's reports filed from time to time with the Securities and Exchange Commission.

  CONDENSED CONSOLIDATED BALANCE SHEETS

  U.S. dollars in thousands

                                                           December 31,
                                                         2006         2005
  ASSETS

  CURRENT ASSETS:
  Cash and cash equivalents                            $ 5,850      $ 1,696
  Trade receivables (net of allowance for doubtful
  accounts of $309 and $ 363 at December 31, 2006 and
  2005, respectively)                                    8,315        6,576
  Other accounts receivable and prepaid expenses           557          505
  Inventories                                            1,447        1,389

  Total current assets                                  16,169       10,166

  LONG-TERM ASSETS:
  Long-term accounts receivable                            183          219
  Severance pay fund                                     3,794        2,989
  Property and equipment, net                            7,346        7,319
  Goodwill                                              38,707       36,924
  Other intangible assets, net                           8,612        9,597
  Deferred income taxes                                  1,588            -

  Total long-term assets                                60,230       57,048

  Total assets                                        $ 76,399     $ 67,214

  CONDENSED CONSOLIDATED BALANCE SHEETS

  U.S. dollars in thousands (except share and per share data)

                                                           December 31,
                                                         2006         2005
  LIABILITIES AND SHAREHOLDERS' EQUITY

  CURRENT LIABILITIES:
  Short-term bank credit and current maturities of
  long-term loans                                     $ 11,801      $ 9,949
  Trade payables                                         5,378        3,904
  Deferred revenues and customer advances                6,584        6,477
  Other accounts payable and accrued expenses            4,091        3,835

  Total current liabilities                             27,854       24,165

  LONG-TERM LIABILITIES:
  Long-term loans from banks                            15,833       16,211
  Long-term loans from shareholders and others           7,490       12,082
  Accrued severance pay                                  4,650        3,951

                                                        27,973       32,244

  MINORITY INTEREST                                      1,142            -

  SHAREHOLDERS' EQUITY:
  Share capital -
  Ordinary shares of NIS 3 par value:
  Authorized - 8,000,000 shares at December 31, 2006
  and 2005; Issued and outstanding - 3,222,875 and
  2,479,020 shares at December 31, 2006 and 2005,
  respectively                                           2,140        1,680
  Additional paid-in capital                           103,880      100,707
  Deferred stock-based compensation                          -          (1)
  Receipt on account of shares                           2,586            -
  Accumulated other comprehensive loss                      98      (1,138)
  Accumulated deficit                                 (89,274)     (90,443)

  Total shareholders' equity                            19,430       10,805

  Total liabilities and shareholders' equity          $ 76,399     $ 67,214

  CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

  U.S. dollars in thousands (except per share data)

                                                Year ended December 31,
                                            2006        2005         2004
  Revenues:
  Products                                 $ 9,701    $ 8,856      $ 5,594
  Services                                  32,211     28,108        5,375

  Total revenues                            41,912     36,964       10,969

  Cost of revenues:
  Products                                   5,602      5,727        4,297
  Services                                  20,786     17,587        3,301

  Total cost of revenues                    26,388     23,314        7,598

  Gross profit                              15,524     13,650        3,371

  Operating expenses:
  Research and development, net              1,170        892          482
  Selling and marketing                      3,927      3,693        1,644
  General and administrative                 4,749      5,518        2,775
  Amortization of deferred stock-based
  compensation *)                                -        126          465
  Amortization of intangible assets          1,740      2,462          932

  Total operating expenses                  11,586     12,691        6,298

  Other income net                         (1,292)          -            -
  Impairment of long lived assets              372          -            -

  Operating income (loss)                    4,858        959      (2,927)
  Financial expenses, net                    2,577      4,027          758
  Other income (expenses), net                  14        341         (42)

  Loss before taxes on income                2,295    (2,727)      (3,727)
  Taxes on income                               82          -           37

  Net income (loss) before Minority
  interest                                   2,213    (2,727)      (3,764)
  Minority interest                          1,044          -            -

  Net income (loss)                        $ 1,169  $ (2,727)    $ (3,764)

  Basic and diluted net earnings (loss)
  per share                                $ 0.39   $ (1.17)     $ (2.58)

  *) Stock-based compensation relates to
  the following:

  General and administrative               $ -        $ 126        $ 465

  CONDENSED STATEMENTS OF CHANGES IN SHAREHOLDERS' EQUITY (DEFICIENCY)

  U.S. dollars in thousands (except share data)

                                         Additional    Deferred    Receipt
                     Number of   Share    paid-in    stock-based on account
                      shares    capital   capital    compensation of shares

  Balance as of
  January 1, 2004    1,145,300  $ 773    $ 83,239    $ (566)       $ -

  Issuance of
  shares, warrants
  and options for
  the acquisition of
  additional
  interest in a
  subsidiary, net      429,154    286      10,815         -          -
  Deferred
  stock-based
  compensation               -      -          16       (16)         -
  Amortization of
  deferred
  stock-based
  compensation               -      -           -       465          -
  Exercise of
  warrants and
  options              130,051     86          57         -          -
  Comprehensive
  loss:                                                              -
  Foreign currency
  translation
  adjustments                -      -           -         -          -
  Net loss                   -      -           -         -          -
  Total
  comprehensive loss

  Balance as of
  December 31,2004    1,704,505   1,145     94,127       (117)       -
                                                                     -
  Issuance of shares
  and warrants, net     722,587     500      6,391         -         -
  Deferred
  stock-based
  compensation               -       -          10        (10)       -
  Amortization of
  deferred
  stock-based
  compensation               -       -           -         126       -
  Exercise of
  warrants and stock
  options               51,928      35         179           -       -
  Comprehensive
  loss:                                                              -
  Foreign currency
  translation
  adjustments                -       -            -          -       -
  Net loss                   -       -            -          -       -
  Total
  comprehensive loss

  Balance as of
  December 31, 2005  2,479,020    1,680     100,707         (1)      -

  Deferred                                                           -
  stock-based
  compensation                -       -         (1)          1       -
  Stock-based
  compensation
  expanses                    -       -         153          -       -
  Exercise of
  warrants and stock
  options               743,855      460       3,021         -       -
  Receipt on account
  of shares                   -       -          -           -   2,586
  Comprehensive
  loss:
  Foreign currency
  translation
  adjustments                 -       -          -           -     -
  Net loss                    -       -          -           -     -
  Total
  comprehensive loss

  Balance as of
  December 31, 2006  3,222,875  $ 2,140  $ 103,880         $ -  $ 2,586

                      Accumulated                    Total        Total
                         other                  comprehensive shareholders'
                     comprehensive  Accumulated     income       equity
                         loss         deficit       (loss)    (deficiency)

  Balance as of
  January 1, 2004    $ (840)        $ (83,952)                  $ (1,346)

  Issuance of
  shares, warrants
  and options for
  the acquisition of
  additional
  interest in a
  subsidiary, net          -                -                     11,101
  Deferred
  stock-based
  compensation             -                -                          -
  Amortization of
  deferred
  stock-based
  compensation             -                -                         465
  Exercise of
  warrants and
  options                  -                -                         143
  Comprehensive
  loss:
  Foreign currency
  translation
  adjustments            487                -         $ 487           487
  Net loss                 -           (3,764)      (3,764)       (3,764)
  Total
  comprehensive loss                              $ (3,277)

  Balance as of
  December 31, 2004    (353)          (87,716)                      7,086

  Issuance of shares
  and warrants, net        -              -                         6,891
  Deferred
  stock-based
  compensation             -              -                           -
  Amortization of
  deferred
  stock-based
  compensation             -              -                           126
  Exercise of
  warrants and stock
  options                  -              -                           214
  Comprehensive
  loss:
  Foreign currency
  translation
  adjustments           (785)             -            $ (785)       (785)
  Net loss                 -          (2,727)          (2,727)     (2,727)
  Total
  comprehensive loss                                 $ (3,512)

  Balance as of
  December 31, 2005    (1,138)      (90,443)                        10,805

  Deferred
  stock-based
  compensation             -              -                           -
  Stock-based
  compensation
  expanses                 -              -                            153
  Exercise of
  warrants and stock
  options                  -              -                          3,481
  Receipt on account
  of shares                -              -                          2,586
  Comprehensive
  loss:
  Foreign currency
  translation
  adjustments           1,236             -            $ 1,236       1,236
  Net loss                  -          1,169             1,169       1,169
  Total
  comprehensive loss                                   $ 2,405

  Balance as of
  December 31, 2006      $ 98      $ (89,274)                     $ 19,430

  CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

  U.S. dollars in thousands

                                                Year ended December 31,
                                            2006        2005         2004
  Cash flows from operating activities:

  Net income (loss)                       $ 1,169    $ (2,727)    $ (3,764)
  Adjustments required to reconcile net
  income (loss) to net cash provided by
  (used in) operating activities:
  Depreciation and amortization             5,983        4,997        2,065
  Accrued interest and exchange rate
  changes of convertible debenture and
  long-term loans                             137        1,961         (43)
  Accrued severance pay, net                (166)          484           28
  Gain from sale of property and
  equipment, net                            (567)        (299)         (56)
  Gain from realization of investment in
  subsidiary, net                               -        (359)            -
  Amortization of deferred stock-based
  compensation                                153          126          465
  Increase in Minority interest             1,142            -            -
  Decrease (increase) in trade
  receivables, net                        (1,167)        2,581        (355)
  Decrease (increase) in other accounts
  receivable and prepaid expenses            (36)        2,301          289
  Decrease (increase) in inventories        (432)        (144)          291
  Write-off of inventories                     69          199          479
  Increase in Deferred income taxes       (1,588)            -            -
  Decrease (increase) in other long-term
  accounts receivable                          60         (20)         (35)
  Increase (decrease) in trade payables     1,049        (359)        1,238
  Decrease in other accounts payable and
  accrued expenses                          (400)      (2,962)        (508)

  Net cash provided by (used in)
  operating activities                      5,406        5,779           94

  Cash flows from investing activities:

  Purchase of property and equipment      (2,277)      (2,020)        (873)
  Proceeds from short-term bank deposits        -           15            -
  Proceeds from sale of property and
  equipment                                     -          519           58
  Proceeds from realization of investment
  in subsidiary                             1,026        6,241            -
  Acquisition of additional interest in
  Shagrir Motor Vehicle Systems, net of
  cash acquired (a)                             -            -           10
  Acquisition of activities and assets of
  Shagrir Towing Services Ltd. and
  Shagrir (1985) Ltd. (b)                       -     (43,847)            -

  Net cash used in investing activities   (1,251)     (39,092)        (805)

  Cash flows from financing activities:

  Receipt of long-term loans from banks     2,243       16,066          743
  Repayment of long-term loans from banks (2,949)      (2,035)        (376)
  Receipt of long-term loans from
  shareholders and others                     131       21,136          149
  Repayment of long-term loans from
  others                                  (4,529)      (6,241)            -
  Proceeds from issuance of shares and
  exercise of warrants, net                 6,067        6,176           67
  Short-term bank credit, net               (973)        (401)        (504)

  Net cash provided by financing
  activities                                 (10)       34,701           79

  Effect of exchange rate on cash and
  cash equivalents                              9          233          (1)

  Increase (decrease) in cash and cash
  equivalents                               4,154        1,621        (633)
  Cash and cash equivalents at the
  beginning of the year                     1,696           75          708

  Cash and cash equivalents at the end of
  the year                                $ 5,850      $ 1,696         $ 75

  CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

  U.S. dollars in thousands

                                           Year ended December 31,
                                         2006       2005       2004

  (a) Acquisition of additional interest in
      Shagrir Motor Vehicle Systems:

      Fair value of assets acquired and
      liabilities assumed at date of
      acquisition:

      Working capital                    $ -      $ -         $ (1,238)
      Long-term accounts receivable        -        -             (224)
      Property and equipment               -        -           (1,117)
      Customer list                        -        -           (2,646)
      Brand name                           -        -             (828)
      Goodwill                             -        -          (12,638)
      Short-term bank credit               -        -             5,282
      Long-term loan                       -        -             1,890
      Accrued severance pay, net           -        -               276

                                           -        -          (11,243)
      Fair value of shares, options and
      warrants issued                      -        -            11,253

                                         $ -      $ -              $ 10

  (b) Acquisition of activities and assets
      of Shagrir Towing Services Ltd. and
      Shagrir (1985) Ltd.:

      Fair value of assets acquired and
      liabilities assumed at date of
      acquisition:

      Working capital                    $ -      $ 4,568         $ -
      Property and equipment               -       (5,760)          -
      Customer list                        -       (8,558)          -
      Brand name                           -       (1,920)          -
      Goodwill                             -      (31,652)          -
      Long-term loan                       -       (1,175)          -
      Accrued severance pay, net           -            6           -

                                           -      (44,491)          -
      Fair value of shares and warrants
      issued                               -           644          -

                                          $ -   $ (43,847)        $ -