AutoUpLinkUSA, Carfax Strengthen Partnership to Enhance Dealer Window Stickers

CENTREVILLE, Va.--AutoUpLinkUSA and Carfax have expanded their partnership to help dealers sell cars faster and improve the shopping experience for used car buyers. AutoUpLinkUSA’s dynamic window stickers now include vehicle history information from Carfax for every car with a dealer-run Carfax Vehicle History Report. Dealers can better utilize the window stickers to build trust with their customers, while shoppers now have greater access to the information that helps them make faster, more informed buying decisions.

“Used car shoppers rely on the information provided in our window labels and adding a snapshot of the Carfax Vehicle History Report to them gives consumers tremendous confidence in their purchasing decision,” said Bruce McHoul, CEO of AutoUpLinkUSA. “This is a powerful enhancement to our product that gives consumers immediate access to vehicle history information, which we believe ultimately will have a positive impact on our dealer customers’ bottom line.”

The new window stickers contain important details about a vehicle’s past, such as if any accident or recall information has been reported to Carfax, if it’s a Carfax One Owner car, and whether the vehicle qualifies for the Carfax Buyback Guarantee. Used car buyers can get the full Carfax Vehicle History Report for free at participating dealerships as well as on AutoUpLinkUSA’s Web site.

“Carfax and AutoUpLinkUSA have just made it easier than ever for our customers to get the facts about a particular vehicle,” said Larry Gamache, communications director at Carfax. “With vehicle history information readily available from the lot all the way to the deal table, dealers can make their sales process more effective and help their customers make quicker buying decisions.”