Arkona’s Rapid Sales Growth Leads to Opening of Two New Sales Regions

SALT LAKE CITY--Arkona Inc. (OTCBB:ARKN), the leader in supplying fully integrated on-demand business management solutions to automotive and powersports dealerships, announced today the opening of two new sales regions. A new Mid-Atlantic region will be headed by James A. Toombs, Jr., and includes the states of Virginia, Maryland, Delaware, North Carolina and South Carolina. Also, a new Northwest region, led by Justin Albrecht, will cover the states of Washington, Oregon, Utah, Idaho, Montana and Wyoming. Arkona now counts ten sales regions in the U.S.

“The opening of the two new sales regions in the Mid-Atlantic and the Northwest reflects our commitment to provide more personal and responsive service to our clients and prospective clients,” said Michael Critchfield, Vice-President, Sales, Arkona, Inc., “We welcome Jim and Justin to our progressive sales team. Each brings a wealth of knowledge when it comes to supporting and selling dealer management solutions. Their experience will be a vital asset to Arkona and we know both new regional sales managers will be completely focused on excellent customer service and increased revenues.”

Jim Toombs is a proven sales leader with 12 years of ADP selling experience to automobile dealers in the Mid-Atlantic area. Jim was recognized as the #1 Major Account Executive in North America and was a member of President’s Club several years during his tenure with ADP. Prior to joining Arkona, Jim held the positions of territory manager, key account executive and major account executive. He is a graduate of the University of Virginia and makes his home in Midlothian, Virginia.

Justin Albrecht joined Arkona five years ago and has excelled in representing Arkona as a lead installer, technical sales manager and territory sales manager. He has been involved in well over 50 implementations of Arkona’s dealer management system at dealerships around the country. He graduated from Utah State University with a Bachelor of Science degree in business management and makes his home in Salt Lake City, Utah.

Contact information for Jim Toombs and Justin Albrecht can be found at www.arkona.com/contact.

About Arkona, Inc.

Founded in 1996, Arkona is a leading supplier of fully integrated business management solutions for automotive and powersports dealerships. The Company's industry-leading application service provider or ASP model provides state-of-the-art technology and high-level technical support and training at low cost. The company serves dealerships representing every major car manufacturer throughout all regions of the United States. Arkona's Dealer Management System (DMS) also leads the market in technologically superior e-business solutions for automotive dealers that fully integrate back-office systems with a retail Web presence. Arkona's DMS supports all major back-office functions, including accounting, payroll and sales management. The Arkona DMS is based on flexible, industry standard technology. For more information, visit the company's Web site at www.arkona.com.

This release may contain forward-looking statements as well as historical information. Forward-looking statements, which are included in accordance with the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, may involve known or unknown risks, uncertainties and other factors that may cause the Company’s actual results and performance in future periods to be materially different from any future results or performance suggested by the forward-looking statements in this release. Such forward-looking statements speak only as of the date of this release. The Company expressly disclaims any obligation to update or revise any forward-looking statements found herein to reflect any changes in company expectations or results or any change in events.