Wiley X Eyewear(R) Inks Five-Race Primary Sponsor Deal With Top NHRA Pro Stock Driver Jim Yates

High-Performance Glasses Keep Yates Protected and Looking Cool as He Burns Up the Quarter Mile

LIVERMORE, Calif., Feb. 9 -- Leading protective eyewear manufacturer Wiley X has announced a five-race, primary sponsorship agreement with top NHRA Pro Stock driver Jim Yates. Wiley X Eyewear will be supporting Yates and featured on his lightning-fast Sea Ray Pontiac GTO beginning with this weekend's big Winternational races in Pomona, California (to be televised on ESPN2). The sponsorship agreement will also include high-profile NHRA (National Hot Rod Association) events to follow in Phoenix, Houston, Las Vegas and Atlanta.

Wiley X is ramping up its race sponsorships in 2007 as a way of honoring its 20th Anniversary this year. Wiley X also recognizes the strong marketing tie-in between high profile racing teams and the company's line of high-performance sunglasses. Wiley X Eyewear is a leading provider of protective eyewear for Army Rangers, Navy SEALs and other U.S. Special Forces Units in action around the globe. The company's High Velocity Protection (HVP(TM)) eyewear is manufactured with shatterproof, distortion-free Selenite(TM) polycarbonate lenses that offer full ultraviolet protection and far exceed ANSI Z87.1 safety and ANSIZ80.3 optical standards. These lenses are matched with a variety of high-performance, unbreakable TR90 frames, available in a wide range of styles and attractive colors.

"About 18 months ago, some friends of mine in the military recommended Wiley X glasses to me, and I started wearing them during races," said Yates. "I was amazed at the incredible quality of their products and immediately noticed a marked improvement in my visual clarity, which meant better reaction time and racing ability. In a sport where success is measured down to a thousandth of a second, every advantage you can get is very important."

"We're extremely excited about stepping up in a bigger way this year with Jim Yates Racing," said Wiley X Eyewear's Vice President of Sales Myles Freeman, Jr. "There's not a classier guy in the sport then Jim. After Jim and his team had such a successful year in 2006, it pretty much cemented our commitment to get more involved this year. Jim also paved the way for a business relationship with Sea Ray (a luxury boat manufacturer). We're very appreciative of this, and are hopeful that the success of this program could lead to a long-term relationship."

To learn more about Wiley X Eyewear's 2007 sponsorship of the Jim Yates Racing Team -- or the company's extensive line of protective eyewear for the most demanding conditions on the track or in the great outdoors, contact Wiley X Eyewear at 7491 Longard Road, Livermore, CA 94551 * Telephone: (800) 776-7842 * Or visit www.wileyx.com.

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