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Auto Dealers Using MPi's World Class Inspection Program Upsell $5.9M Needed Additional Repairs in January Alone

LAS VEGAS--Mobile Productivity, Inc. (MPi), a premier supplier of proprietary diagnostic, repair information and service merchandising solutions to the automotive industry, today announced a milestone for its World Class Inspection (WCI) Program. For the month of January 07, dealers using the WCI program inspected over 54,500 vehicles, generating an additional $5 million in customer parts and labor up sells.

Vehicle inspection programs can produce substantial revenue for auto dealership service departments; however, most fail because they are not a consistent and quality process and cant easily be measured. The World Class Inspection Program, launched in Jan of 07, is the first of its kind to offer real live process measurement for vehicle service departments. World Class Inspection provides service departments with the tools and processes needed to measure, manage and coach desired results. It includes Implementation/Training, Hardware, a Measurement System, Software Tools and Field Support.

The Automotive Aftermarket Industry Association (AAIA) estimates that the unrealized potential of automotive aftermarket products is $62 billion or more per year. AAIA finds that consumer neglect of regular care is a result of a lack of awareness and understanding, inconsistent messages, misinformation and misperceptions.

According to Les Silver, MPi CEO, the World Class Inspection Program provides dealers with the tools they need to capture a huge bite of this unrealized potential and improve their bottom line: With World Class Inspections dealers are demonstrating a higher level of quality, professionalism and credibility to an audience that has for many years been skeptical. It is helping these dealerships build trustworthiness and customer loyalty by performing a better inspection and doing a superior job of explaining needed repairs to the customer. As a result, MPi clients are realizing benefits that average $100 to $125 in additional needed repairs per vehicle inspection, a substantial increase in revenue per RO, Silver said.

The World Class Inspection Program will be demonstrated at NADA 2007, Feb. 3-6 in Las Vegas, NV, at booth 5651N.

About Mobile Productivity, Inc:

Headquartered in Las Vegas, NV, Mobile Productivity Inc. is a premier supplier of proprietary diagnostic, repair information and service merchandising solutions to the automotive industry. The company's technology is making a difference in dealerships across the country; providing significant increases in profits, efficiencies and customer loyalty.