AutoMart.com Enhances Vehicle Listings with Carfax One Owner Highlight

CENTREVILLE, Va.--AutoMart.com and Carfax today launched a new enhancement to online listings that makes it easier for used car shoppers to find the car of their dreams. AutoMart.com will highlight any Carfax One Owner car listed by a subscribing dealer. Used car shoppers can quickly identify any car that had only one previous owner from the more than 1.3 million vehicles in AutoMart.com’s online inventory.

“Used car shoppers are naturally drawn to well-maintained, one owner cars,” said Larry Gamache, communications director at Carfax. “By identifying Carfax One Owner cars up front, AutoMart.com can easily lead consumers to these valuable, highly sought-after cars.”

A Carfax One Owner logo makes it easy to find these cars on AutoMart.com’s search results and vehicle details pages. And, with a simple mouse click, car buyers can view the complete Carfax Vehicle History Report for free. In the coming months, AutoMart.com also will add the Carfax One Owner highlight to its listings in Auto Mart Magazine.

“The identification of one owner vehicles by Carfax is a unique service which benefits both consumers and dealers,” said Skip Dowd, vice president of AutoMart.com. “Integrating this information into our Web site further establishes AutoMart.com as one of the most innovative online marketplaces available today.”

About Carfax

Millions of consumers rely on the most trusted provider of vehicle history information, Carfax, each year. Using the unique 17-character vehicle identification number (VIN) found on vehicle dashboards and title documents, Carfax instantly generates a detailed Vehicle History Report on any used car or light truck. Carfax Vehicle History Reports™ provide information that can impact a consumer's decision about a used car or truck. Carfax is a wholly-owned subsidiary of R.L. Polk & Co. For more information, visit www.carfax.com.

About AutoMart.com

With over 1.3 million vehicles for sale, AutoMart.com™ is the largest dealer exclusive automotive website featuring new, used and certified pre-owned car listings. By capturing the power of 8 million monthly Auto Mart Magazines and a dominating paid search marketing effort, AutoMart.com drives phone, website, email and cutting edge instant messaging leads to over 15,000 dealers nationwide. AutoMart.com is a subsidiary of ox Auto Trader, a division of Cox Enterprises, Inc.