Andean Chevrolet Reaps Benefits of MyDealerLot Real Time Inventory Location Tracking

ROSWELL, Ga.--MyDealerLot, provider of the only web-based subscription RFID/Real Time Location Tracking System (RTLS) application for retail automotive dealerships, announces that their pilot dealership, Andean Chevrolet in Cumming, Georgia, has successfully implemented the MyDealerLot Tracking, Marketing, & Analytics Software Suite.

Using MyDealerLot, Andean Chevrolet deployed 375 AeroScout motion sensor Wi-Fi tags to the rear-view mirrors of their new and used vehicle inventory. Each tag beacons to a web-enabled ‘dashboard’ capable of displaying the virtual location of every vehicle to an average of 15 feet. Using the system, Andean Chevrolet has eliminated the need for physical inventory checks, improved customer service, improved lot security, and reduced floor plan costs.

With unprecedented control over inventory, Andean Chevrolet is reporting savings of over one to one-and-a-half hours per day, per salesperson. Current projections point to a year one break-even point after five months, with a bottom line gain of over $135,000 and a sustained bottom line gain of over $183,000 in year two. The savings are based on the time saved when trying to locate a specific vehicle, the use of marketing tools such as spin movies and other data, which can be emailed to prospects, floor plan compliance, and better management of floor plan expenses.

“The MyDealerLot system is incredibly effective, and most importantly, easy to implement and use,” said Janet Otwell, Co-Owner of Andean Chevrolet. “We have been very impressed with the increased efficiencies and improved customer service of finding a vehicle without having to hunt around the lot. MyDealerLot has successfully brought real time location technology and superb marketing tools together in one package not available anywhere else in the market.”

MyDealerLot is available immediately.

About MyDealerLot

MyDealerLot provides innovative real time location inventory tracking solutions for automotive dealers using RFID/RTLS technologies. The MyDealerLot RTLS (Real Time Location System) is a web-based Wi-Fi vehicle tracking solution, which uses radio wave technology (RFID), in conjunction with a dealership’s existing network, to provide an ‘always-on’ instant physical vehicle inventory to assist the dealership in salesperson tracking, test drive tracking, floor plan auditing, lot maintenance, service bay tracking and external ‘overflow’ lot tracking. Visit www.mydealerlot.com or call 888-MDL-RFID (888-635-7343) for more information.