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Freescale Lands Two of EDN's 'Hot 100 Products of 2006'

AUSTIN, Texas--Two innovative products from Freescale Semiconductor have won recognition in EDN magazines list of Hot 100 Products of 2006. Freescales MC34703 QUICCsupply 3 power management device made the list in the power products category, and EDN chose the MSC8144 digital signal processor (DSP) based on StarCore technology in the processor category.

EDN's staff of technical editors reviewed the industry's 2006 product introductions and selected the Freescale offerings from hundreds of newsworthy items that graced the pages of EDN, whether they appeared in EDNs New Products section, a feature story or an online exclusive. The best 100 products of 2006 encompass a variety of architectures and technologies across a wide range of categories from analog ICs to multimedia to test-and-measurement tools.

"We're honored to receive this recognition from EDN," said Arman Naghavi, vice president and general manager of Freescale's Analog, Mixed-Signal and Power Division. "Making EDNs Hot 100 Products list is another proof point that our QUICCsupply portfolio offers a compelling power management solution for the communications and networking industry.

The MC34703 QUICCsupply 3 device provides a single-chip 10A power supply for Freescale's PowerQUICC III communications processors. It is designed to complement these and other communications processors with advanced power management features that simplify the design effort and significantly reduce external components and printed circuit board space. The MC34703 integrates multiple system power functions into a single small-footprint package, making it an all-in-one, plug-and-play solution.

The EDN recognition is the latest in a growing list of accolades generated by the introduction of the MSC8144 DSP, said Jeff Timbs, director of marketing for Freescales Digital Systems Division. StarCore DSP technology from Freescale is a driving force behind some of the most sophisticated, flexible and powerful digital signal processing devices in the industry, and this latest honor underscores this fact.

The MSC8144 takes single-chip DSP integration to a higher level of sophistication. Combining four StarCore DSP cores at up to 1GHz each, the device is designed to deliver industry-leading Gigahertz performance, equivalent to a 4GHz single-core DSP. Additionally, it integrates one of the industry's largest embedded memories (at 10.5Mbytes) in a single package, virtually eliminating the need to attach external memories while maintaining a highly competitive cost and power per channel.

"EDN editors cover an amazingly broad technology base and see compelling products across the spectrum throughout the year, said Maury Wright, EDNs editor in chief. The Hot 100 highlights the best of the products from our feature and new-product articles and web coverage over the course of the year. From components to processors to test instruments, each of these 100 stands out in the crowd.

About EDN

Known as the Voice of the engineer, Waltham, MA-based EDN serves the vital information needs of design engineers and engineering managers worldwide. The EDN franchise includes EDN, EDN Europe, EDN Asia, EDN Australia, EDN China, EDN Japan, and EDN.com.

EDN is published by Reed Business Information (www.reedbusiness.com), the largest business-to-business publisher in the U.S. and a member of the Reed Elsevier Group plc a world-leading publisher and information provider operating in the science and medical, legal, education and business-to-business industry sectors.

About Freescale Semiconductor

Freescale Semiconductor, Inc. is a global leader in the design and manufacture of embedded semiconductors for the automotive, consumer, industrial, networking and wireless markets. The privately held company is based in Austin, Texas, and has design, research and development, manufacturing or sales operations in more than 30 countries. Freescale is one of the world's largest semiconductor companies with sales of $6.2 billion (USD) for the most recently reported four quarters. www.freescale.com

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