NAVTEQ Demonstrating Traffic Flow Data From Probes Live Prototype Displayed During CES
LAS VEGAS, Jan. 8, 2007 -- NAVTEQ , a leading global provider of digital maps for vehicle navigation and location-based solutions, will be demonstrating the capability to transmit traffic flow data from probe sources during this year's Consumer Electronics Show in Las Vegas.
"Traffic flow data from probe sources will be an increasingly useful component of an overall traffic solution. Probe data is a complement to our expanding sensor network and will be especially valuable once the probe vehicles reach a critical mass. We look forward to working with our customers to help them fully realize the potential of this technology," said Howard Hayes, Vice President of Dynamic Content.
Probe data is generated when a vehicle, typically a delivery truck or home or business service vehicle, reports its location via a connected GPS device.
To see a working prototype visit NAVTEQ booth #36226 during the 2007 International Consumer Electronics Show (CES) January 8-11.
About NAVTEQ
NAVTEQ is a leading provider of comprehensive digital map information for automotive navigation systems, mobile navigation devices, Internet-based mapping applications, and government and business solutions. NAVTEQ creates the digital maps and map content that power navigation and location-based services solutions around the world. The Chicago-based company was founded in 1985 and has approximately 2,100 employees located in 139 offices in 25 countries.
NAVTEQ is a trademark in the U.S. and other countries. (C) 2007 NAVTEQ. All rights reserved.