Mazda Calendar Year 2006 NA Sales Up 4.0 Percent
- December Sales, Led by CX-7 and MAZDA3, Rise by 3.9 Percent -
IRVINE, Calif., Jan. 3 -- Mazda North American Operations (MNAO) today announced total calendar year-end sales of 268,786, posting a 4.0 percent increase over CY '05, while December 2006 sales totaled 19,912 vehicles, a 3.9 percent increase over December of last year.
"We introduced the MAZDASPEED6, MAZDASPEED3, MX-5 Power Retractable Hard Top and the CX-7 making it a monumental year for Mazda," said Jim O'Sullivan, president and CEO, Mazda North American Operations. "We look forward to continuing our strong sales momentum into the new year, starting with the launch of the all-new CX-9, followed by the new 2008 Tribute."
Mazda's all-new CX-7 crossover SUV recorded 3,421 units sold in December. With a starting MSRP of $23,750, CX-7 features a turbo-charged 2.3-liter four-cylinder direct-injection gasoline engine that produces 244-horsepower, yet still delivers an estimated 23 mpg in combined city and highway driving.
MAZDA3 and MAZDA5 both recorded their best Decembers ever. MAZDA3 reported 7,096 units sold, up 3.0 percent over last year, and the MAZDA5 recorded 1,131 units sold, up 9.7 percent versus 2005. In addition, the MAZDA6 registered an increase in sales of 23.0 percent compared to last December.
"Although we are pleased with our 2006 results, Mazda remains focused on sustaining the momentum and working towards even more growth in 2007," said O'Sullivan. "Although we have the most extensive and diverse product lineup in our history, our plans for the future won't permit us to be complacent."
Headquartered in Irvine, Calif., Mazda North American Operations oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada and Mexico through nearly 900 dealers. Operations in Canada are managed by Mazda Canada, Inc., located in Ontario, Canada, and in Mexico by Mazda Motor de Mexico in Mexico City.
Mazda North American Operations - December 2006 Month-To-Date Year-To-Date December December % December December % 2006 2005 Change 2006 2005 Change Mazda3 7,096 6,886 3.0% 94,437 97,388 (3.0)% Mazda5 1,131 1,031 9.7% 17,109 4,761 259.4% Mazda6 5,866 4,770 23.0% 66,203 71,447 (7.3)% MX-5 Miata 1,024 1,007 1.7% 16,897 9,801 72.4% RX-8 552 985 (44.0)% 9,343 14,673 (36.3)% Protege -- -- N/A 1 -- N/A 626 -- -- N/A -- 2 N/A CX-7 3,421 -- N/A 22,325 -- N/A Tribute 501 2,494 (79.9)% 26,785 36,761 (27.1)% B-Series Truck 232 412 (43.7)% 4,086 5,872 (30.4)% MPV 89 1,571 (94.3)% 11,600 17,634 (34.2)% Total Vehicles CARS 15,669 14,679 6.7% 203,990 198,072 3.0% TRUCKS 4,243 4,477 (5.2)% 64,796 60,267 7.5% TOTAL 19,912 19,156 3.9% 268,786 258,339 4.0% MEMO: IMPORT CAR 9,803 9,909 (1.1)% 137,787 126,623 8.8% IMPORT TRUCK 3,510 1,571 123.4% 33,925 17,634 92.4% IMPORT TOTAL 13,313 11,480 16.0% 171,712 144,257 19.0% DOMESTIC CAR 5,866 4,770 23.0% 66,203 71,449 (7.3)% DOMESTIC TRUCK 733 2,906 (74.8)% 30,871 42,633 (27.6)% DOMESTIC TOTALS 6,599 7,676 (14.0)% 97,074 114,082 (14.9)% Note: Protege and 626 are discontinued vehicles.