Press Release- French Fashion University
Dear Editor,
Please find attached a press release titled "French Fashion University
to host 'extravagance' fashion show" for possible use in your publication.
Should you require further information, please do not hesitate to contact
me.
Best regards,
Nabih Tarabay
PR Account Executive
DNA Arabia
Mob. +971 50 5454834
Tel. +971 4 3988192
Fax. +971 4 3988193
Email: nabih@dnaarabia.com
Website: www.dnaarabia.com
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Press Release
French Fashion University to host 'extravagance' fashion show
Esmod International Dubai poised to tap into Middle Eastern demand for
haute culture
December 19, 2006
French Fashion University Esmod International (FFUEI), the UAE branch of
the international fashion institution, will be hosting an 'extravagance'
themed fashion show tomorrow night (December 20) at the school's Academic
City Campus. Students will be exhibiting their 'extravagance - skirts
only' creations during the fashion show, representing the newly-opened
school's emergence onto the country's fashion industry.
"Esmod has been a leading name in the international fashion industry for
more than 160 years and has influenced French fashion throughout the world.
The fashion show is a great opportunity for these young designers of the
future to exhibit their creations and display an appealing mix of Middle
Eastern and European influences," said Tamara Hostal, Associate Director
PR & Marketing, FFUEI.
Established in 1841 by Frenchman Alexis Lavigne, Esmod is the oldest and
most prominent school associated with international fashion education.
Founded in Paris, Esmod was the first institution to codify couture by
inventing tools used by fashion designers such as the mannequin and the
measuring tape. Since then, the school has opened in 20 countries and trained
generations of professionals who have worked for international stylists
such as Dior, Saint-Laurent, Kenzo, Paco Rabanne, Gaultier and Givenchy.
In October 2006, Esmod opened its Dubai-based French Fashion University,
directed at tapping into the region's booming fashion industry and the
growing demand of Middle Eastern consumer's for haute culture. The school
prepares the country's future fashionistas with the capacity to create
and produce fashion, carving the way for leading names in fashion design
to emerge from the UAE in future years.
FFUEI offers a range of creative, technical and marketing programs for
students wishing to become actors of the growing fashion industry in the
region. Subjects include fashion illustration, pattern drafting, knowledge
of textiles and history of fashion, in addition to a special course that
teaches Abaya and Sheila design with a French touch. Various courses are
taught by the French-trained instructors, including a three-year full time
bachelor's course, a two-year part time diploma and short certificate course.
Additionally, master-classes in trend forecasting and fashion media communication,
as well as a six month fashion workshop are open to the public, with the
fashion workshop starting on January 7th.
"Opportunities are being created for people in the UAE wishing to pursue
a career in fashion and to capitalise on the region's emergence on the
world fashion destination. Doors of opportunity will open to students
after studying at FFUEI as the school operates according to rigid standards
of quality. The fashion show tomorrow night will offer an insight into
the up-and-coming fashion scene that this country is likely to expect in
the next couple of years," Hostal concluded.
The Extravagance Fashion Show will be held at the French Fashion University
Esmod International's Academic City Campus on Wednesday December 20th at
8pm. Attendance at the show is by invitation only.
- ends -
For further information, please contact:
Nabih Tarabay
DNA Arabia
P.O.Box 65922, Dubai, U.A.E
Tel: +971 4 3988192
Mobile: +971 50 5454834
Fax: +971 4 3988193
Email: nabih@dnaarabia.com
Website: www.dnaarabia.com