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ETA Star Press Release - English Version

Dear Editor,

Please find attached a press release titled "ETA Star is Gold Sponsor of first ever Dubai Balloon Festival" for use in your publication. 

Also attached is an image of ETA Star balloon. 

Should you require further information, please do not hesitate to contact me.

Best regards,

Vimal Mammen
Senior PR Account Executive 
Orient Planet PR & Marketing Communications
P.O.Box 23345, Dubai, U.A.E
Tel: +971 4 3988901
Fax: +971 4 3988941
Email: vimal@orientplanet.com 
Website: www.orientplanet.com 

P-E

Press Release

ETA Star is Gold Sponsor of first ever Dubai Balloon Festival

The ten-day festival commences with an extravagant night glow at the opening ceremony of Dubai Shopping Festival

December 18, 2006

ETA Star Properties, the leading property developers in the UAE, has announced it is one of the Gold Sponsors of the first ever Dubai Balloon Festival that begins on the 20th of December 2006. The ten-day festival takes off with a dazzling night glow at the opening ceremony of the Dubai Shopping Festival (DSF) 2006 on December 20th at the Global Village.

"The Dubai Balloon Festival is a pioneering effort of sorts in the region and supporting it will add value to our brand. We see this as an excellent opportunity to extend the brand mileage and visibility of ETA Star. Especially since the Balloon Festival is being held as a part of the highly-awaited Dubai Shopping Festival, we can be assured of outstanding visitor turnout for the event," said Abid A. Junaid, Executive Director, ETA Star.

An estimated 75,000 visitors are expected to turn up on each day of the Balloon Festival, which is the first hot air balloon festival to be held in the Middle East and the largest outside the USA. 

Around 75 colourful balloons from around the world will be showcased at the Balloon Festival. Two mass flights will be held at 7 am and 3.30 pm at the Global Village on the 21st, 22nd and 23rd of December and the following week on 28th, 29th and 30th December. 


Through its involvement in the Dubai Balloon Festival, ETA Star will look to reinforce its position as one of the largest property developers in the region. The company recently successfully participated in Cityscape 2006 where it showcased some of its major projects such as The Summit, The Grandeur Residences and Al Manara, besides launching the 'Star Investor' concept. 
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To learn more about the projects underway, please log on to www.etastar.com <http://www.etastar.com/>

About ETA Star Property Developers LLC
ETA Star Property Developers LLC is the property development arm of the ETA-Ascon Group. The company's prime objective is to harness the growing commercial opportunity in Dubai's freehold market. 
Developments over 5 million square feet of built-up area are already underway and many more are planned over the coming months. ETA Star's portfolio currently includes prestigious commercial and residential properties such as 23 Marina, Liberty House, Goldcrest Executive, Goldcrest Views - 2, The Belvedere and The Palladium. In addition, ETA Star has launched a new division-ETA Star Hospitality which is involved in developing commercial and hospitality projects at the DMC complex, Palm Jumeirah Crescent, Port Saeed, Salahuddin Road and other prime locations in the U.A.E. ETA star is also developing major residential & info-tech parks in India & Sri Lanka.