Rhino Off-Road President Discusses Rhino RTV at 2006 SEMA Show

TORRANCE, Calif.--Rhino Outdoor International, Inc. (OTCBB: RHOI), a development company that consolidates and operates outdoor activity based businesses and it’s wholly owned subsidiary Rhino Off-Road Industries, Inc., the manufacturer of the Rhino RTV^® is pleased to report that a video interview with Howard Pearl, President of Rhino Off-Road Industries was conducted by SBTV at the 2006 SEMA Show and is now available for viewing on the ROI website (www.RhinoBrands.com).

The interview, which was conducted on the floor of the show, addresses current sales and marketing activities for the Rhino RTV, an innovative new class of off-road vehicle that is capturing the attention of the active, off-road enthusiast market.

“The Rhino RTV is a new category of off-road vehicle,” states Howard Pearl in the interview. “It is very easy to drive, very safe and consumer friendly.” When asked who’s buying the product, Pearl responded, “It’s the same guy that is buying a boat, a snow machine, or an ATV – it’s for people who love to spend time with their family enjoying the outdoors.” Pearl also discusses company plans to open a production facility in Asia, introduction of a special Search and Rescue RTV and other product developments at the company. The Rhino RTV was on display - and demonstration - at the Off Road Proving Ground at the SEMA Show in Las Vegas October 31 – November 3.

ROI is focused on delivering high quality, proven products to the fast growing, cross-generational outdoor lifestyle marketplace. For more information about ROI visit www.RhinoBrands.com.