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Truck Category Turnaround

CAMPBELL, Calif.--PRIMEDIAs IntelliChoice.com, the leading source for automotive ownership cost and value analysis, today announced its Best Deals of the Month for November 2006. Last month, Toyota held ten out of 29 categories of best deals. This month however, six of the ten categories dominated by Toyota have been taken over by other manufacturers.

The most turnover occurred in the sport utility and pick-up segments. November rankings show the GMC Yukon reclaiming two categories, while Chevy, Nissan, Dodge, and Ford each grabbed a single category from Toyota.

The November list shows a major turnaround in the truck and sport utility categories. Last month, Toyota vehicles dominated, but some were bumped this month by aggressive year end pricing and improving brand equity, said James Bell, publisher of IntelliChoice.com. For consumers, year end is often an ideal time to negotiate pricing on remaining 2006 vehicles as the dealers are looking to move old inventory to make room for new products.

Bell added, The 2007 Model year is going to see many brand-new model introductions that will turn up the heat on many of the existing models. All this means great opportunities for consumers that are coming back into the market.

IntelliChoice.coms Best Deals of the Month identify new cars, trucks and SUVs with the best ownership cost value in 29 respective classes. Selections are based on current vehicle pricing, market conditions and the lowest national manufacturer consumer rebate. In addition, IntelliChoice.com uses the latest information from numerous automotive resources to evaluate what it costs to buy, own, and operate each new model-year trim line over a five year basis.

The following Best Deals for November 2006 are ranked by vehicle type and size:

Class                            Brand      Model
----------------------------------------------------------------------
Subcompact                       Honda      Insight (Manual)
*Base Sport                      Mazda      MX-5 Miata Club Spec
Compact over $16,000             Honda      Civic Hybrid (Auto)
Compact under $16,000            Honda      Civic DX (Auto)
Midsize over $21,000             Honda      Accord EX w/Leather
                                             (Manual)
Midsize under $21,000            Toyota     Prius
Large                            Toyota     Avalon Touring
Near Luxury                      BMW        325i
Sport                            Chevrolet  Corvette
Luxury                           Lexus      GS 300 RWD
Small Wagon                      Scion      xB (Auto)
Midsize/Large Wagon              Subaru     Outback 2.5i
Mini-Van over 24000              Honda      Odyssey EX
Mini-Van under 24000             Honda      Odyssey LX
Full-Size Van                    Chevrolet  Express 1500 Passenger Van
Compact Utility over 21000       Ford       Escape Hybrid 2WD
Compact Utility under 21000      Toyota     RAV4 2WD
Intermediate Utility over 29000  Toyota     Highlander Hybrid 2WD
Intermediate Utility under 29000 Honda      Pilot LX 2WD
*Utility over 36000              GMC        Yukon XL 1500 SL 4WD
*Utility under 36000             GMC        Yukon SL 4WD
*Compact Pickup 2WD              Nissan     Frontier King Cab XE 2WD
                                             (Manual)
*Compact Pickup 4WD              Dodge      Dakota Club Cab ST 4WD
*Full-Size Pickup 2WD 1/2 Ton    Chevrolet  Silverado 1500 Crew Cab
                                             LS 2WD
Full-Size Pickup 2WD 3/4 Ton     Ford       F250 Super Duty Crew Cab
                                             XL 2WD Short Bed
Full-Size Pickup 2WD One Ton     Dodge      Ram 3500 Quad Cab ST 2WD
*Full-Size Pickup 4WD 1/2 Ton    Chevrolet  Silverado 1500 Extended
                                             Cab LS 4WD Short Bed
Full-Size Pickup 4WD 3/4 Ton     Ford       F250 Super Duty Crew Cab
                                             XL 4WD Short Bed
*Full-Size Pickup 4WD One Ton    Ford       F350 Super Duty Crew Cab
                                             XL 4WD Short Bed

* = Change from a Toyota vehicle last month

IntelliChoice.com Helps Consumers Do Their Homework

IntelliChoice.com updates vehicle data several times a month in order to capture the many expiring rebates and ongoing programs offered by manufacturersgiving consumers the most up-to-date analysis.

IntelliChoice.coms Best Deals designation enables consumers to identify how rebates affect a vehicles value throughout ownership and not just at the time of purchase. Ownership costs can vary significantly among different trim lines of the same model. Additionally, IntelliChoice.com continuously updates fuel costs based on the latest data from the U.S. Energy Information Administration.

Vehicles designated an IntelliChoice.com Best Deal of the Month are typically cars and trucks that have good to great ownership cost values before any manufacturer rebate. However, a rebate can often turn a good ownership cost value into a great value, and a great value into an IntelliChoice.com Best Deal of the Month.

Please visit www.IntelliChoice.com for more information or to check the rebate section of any vehicle report for the most up-to-date incentives.

About IntelliChoice.com

Part of PRIMEDIA's Enthusiast Media, IntelliChoice is the market leader in automotive ownership cost and value analysis. Founded in 1986, IntelliChoice is committed to empowering consumers to make better purchase decisions by providing independent and essential automotive information and tools. Through the IntelliChoice web site (www.intellichoice.com), consumers get the help they need to research, compare, configure and price vehicles. The site also connects buyers to the buying alternatives of their choice, including vehicle manufacturers and online buying services.