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Pirelli Officially Becomes the Exclusive Tire for Carlsson in North America


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Carlsson tuned Mercedes-Benz S-550 and CL-CLASS displayed in Pirelli's SEMA show stand

MIAMI, Oct. 30 -- Carlsson in North America, the tuning line exclusive for Mercedes-Benz vehicles, enters a new partnership with Pirelli Tire to be the official tire fitted for all Carlsson tuned Mercedes-Benz passenger cars and SUV's. To commence this new relationship, Carlsson will display the new S550 and CL-Class tuned Mercedes vehicles fitted with 21" Pirelli P ZERO NERO tires at the SEMA show in the Pirelli booth. Jorge Latorre, President of GGI Carlsson North America, commented, "We are very proud to fit Carlsson with Pirelli tires; it only makes sense that Carlsson be fitted with the most distinctive, leading edge high performance tires in the world."

About Carlsson and GGI Carlsson North America:

Carlsson Autotechnik GmBH joined forces with Grupo Gatun Inc. to form GGI Carlsson North America becoming the exclusive importer of Carlsson products for the US, Canada and Puerto Rico. Additionally, the expansion continues with a new tuning center opening in California beginning of 2007. Carlsson, based at the historical Gut Wiesenhof in Merzig, Southwest Germany, is involved in motor-racing and utilizes the knowledge gained at the race track to further develop their product lines for every day road use. Their diverse range of products covers the spectrum from the C to S class. From supercharging systems and electronic power kits to aerodynamic kits and ultra- light forged multi-piece wheels, Carlsson stands for in-house engineering expertise that flows in to all products developed by Carlsson engineers.

About Pirelli

Pirelli Tire North America specializes in the manufacture and marketing of high performance car, light truck, and motorcycles tires and currently has four of its highly advanced MIRS (Modular Integrated Robotized System) modules in operation in its newest automated production facility in Rome, Georgia, to better serve the American OEM and Replacement markets.