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Edmunds.com Forecasts October Auto Sales: Industry Up Approximately Ten Percent Over Last Year

SANTA MONICA, Calif.--This month's new vehicle sales (including fleet sales) are expected to be 1.23 million units, a 7.5 percent increase from October 2005, according to Edmunds.com, the premier online resource for automotive information.

This October had 25 selling days, one less than last October 2005. When adjusted for this difference, sales increased 11.8 percent from October 2005. (The chart below sets forth other unadjusted and adjusted comparisons.)

Change from October 2005 (Adjusted for less selling days) Change from October 2005 (Unadjusted for less selling days)
 
Chrysler -2.8% -6.5%
Ford 8.2% 4.1%
GM 22.7% 18.0%
Honda 6.6% 2.5%
Nissan 12.2% 7.9%
Toyota 23.2% 18.5%
Industry Total 11.8% 7.5%

"Why the big gain over last year? In October 2005, the industry suffered from the after-effects of the employee discount incentive programs," said Jesse Toprak, Executive Director, Industry Analysis for Edmunds.com. This month has been decent for the industry, thanks in part to falling fuel prices and compelling new model year introductions. Historically, October is always weaker than September and that remains the case this year.

The combined monthly U.S. market share for Chrysler, Ford and General Motors (GM) domestic nameplates is estimated to be 53.5 percent in October, down slightly from 53.7 percent in October 2005 and down from 54.6 percent from September 2006.

Edmunds.com predicts Chrysler will sell 154,000 units in October, down nearly nine percent compared to September 2006. This would result in a new car market share of 12.5 percent for Chrysler in October 2006, down from 14.4 percent in October 2005 and unchanged from 12.5 percent in September 2006.

Edmunds.com predicts Ford will sell 203,000 units in October, down nearly 13 percent compared to September 2006. This would result in a market share of 16.5 percent of new car sales in October for Ford, down from 17.1 percent in October 2005 and down from 17.3 percent in September 2006.

Edmunds.com predicts GM will sell 300,000 units in October, down more than 10 percent compared to September 2006. GM's market share is expected to be 24.4 percent of new vehicle sales in October 2006, up from 22.2 percent in October 2005 and down slightly from 24.8 percent in September 2006.

Edmunds.com predicts Honda will sell 114,000 units in October, down more than two percent from September 2006. Its market share is expected to be 9.3 percent in October, down from 9.7 percent in October 2005 and up from 8.6 percent in September 2006.

Edmunds.com predicts Nissan will sell 78,000 units in October, down nearly eight percent from September 2006. Nissan's market share is expected to be 6.3 percent in October, unchanged from October 2005 and down slightly from 6.5 percent in September 2006.

Edmunds.com predicts Toyota will sell 205,000 units in October, down nearly eight percent from September 2006. Toyota's market share is expected to be 16.7 percent in October, up from 15.1 percent in October 2005 and up slightly from 16.5 percent from September 2006.

About Edmunds Inc. (www.edmunds.com/help/about/)

Edmunds Inc. publishes three Web sites that empower, engage and educate automotive consumers and enthusiasts. Edmunds.com, the premier online resource for automotive consumer information, launched in 1995 as the first automotive information Web site. Its most popular feature, the Edmunds.com True Market Value ® , is relied upon by millions of people seeking current transaction prices for new and used vehicles. Edmunds.com was named "Best Car Research Site" by Forbes ASAP, has been selected by consumers as the "Most Useful Web Site" according to every J.D. Power and Associates New Autoshopper.com Study(SM), was ranked first in the Survey of Car-Shopping Web Sites by The Wall Street Journal and was rated "#1" in Keynote's study of third-party automotive Web sites. Inside Line launched in January 2005 and is the most-read automotive enthusiast Web site. CarSpace launched in February 2006 and is an automotive lifestyle social networking Web site for anyone with an interest in automobiles. The company is headquartered in Santa Monica, California, and maintains a satellite office in suburban Detroit.