SRI's 2006 Marketing to the Uber-Affluent Conference, 2nd in a Series of Luxury Marketing Events

LOS ANGELES, Oct. 26, 2006 -- On December 4-5, 2006, Strategic Research Institute will hold its 2nd second forum in a series of luxury marketing events - Marketing to the Uber-Affluent. This 2-day conference will take place in Las Vegas and will focus on reaching this elite consumer segment. The speaking faculty will feature marketing pros and brands managers from automotive, select retailers, private aircraft, and luxury travel & entertainment. The agenda will highlight key marketing topics including the role of media, positioning, reaching uber-affluent women, and luxury brand- association in Hollywood.

  Some of the Featured Speakers include:

  - Lawrence Greifer, Senior Vice President of Entertainment, Moet Hennessy
    USA
  - Lisa Holladay, Regional Marketing Manager, Mercedes-Benz USA
  - Doug Gollan, Editor-in-Chief, Elite Traveler
  - Felicia Alexander, Director of Sales & Marketing, Sony Cierge
  - Kate Sullivan, Director of Marketing, Diane Von Furstenberg

  Conference highlights will include sessions on:

  - The Shifting Media Landscape: Captivating the Uber-Affluent
  - Electrifying the Affluent Leader: Sony Cierge's Use of Special High
    Touch Sales/Marketing Organization to Speak to the Affluent
  - Associating Luxury Brands with Hollywood to Reach Uber-Affluent
    Consumers
  - The New Jet Set: Private Jets are the Chariots of Today's Super Rich
  - The Changing Face of Automotive Luxury
  - Connecting with the Global Affluential Tribe
  - Positioning: The Most Important Ingredient in Today's Marketing Mix
  - The Challenge of Selling to Uber-Affluent Women
  - Strengthening Your Brand for the Most Affluent
  - Reaching the Affluent Hispanic Online

To view the full program agenda and expert speaking faculty of experts or to register:

  Log onto: www.srinstitute.com/CX619
  Contact: info@srinstitute.com
  Phone: 800-599-4950 / 212-967-0095

  Please mention priority code DPR001700 when registering.

  For Sponsorship And Exhibiting Opportunities:
  Deborah Blake
  Director, Business Development
  Phone: 949-706-7074
  E-mail: dblake@srinstitute.com

  Tracy Jones
  Strategic Research Institute
  Phone: 310-649-7896
  tjones@srinstitute.com
  www.srinstitute.com/CX619