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Siemens Head of Corporate Research Discusses the Convergence of Pure Electronics Innovation and the Vehicle

DETROIT--Siemens Corporate Research President and Chief Executive Officer (CEO) Paul Camuti will be participating in the Total Vehicle Panel session on Wednesday, Oct. 18, 2006 taking place at 1 p.m. in Cobo Center's Riverview Ballroom. During the Total Vehicle Panel, Camuti and automotive, electronics and aerospace/defense leaders will explore the convergence of these industries, business and technology collaboration, global boundary crashing and share best practices.

Camuti will provide examples and lessons learned from how other industries, including healthcare and automation, have broken from traditional research and development models. More specifically, how structure and longevity have driven new cultures of innovation and how this can be applied to the automotive industry, such as:

  • Innovation is Borderless – The growing need to have the ability to transfer skills and technologies within and across organizations on a regional and global level.
  • Business Model Impact - Globalization has eliminated the traditional top-down, centrally-directed business model requiring the development of new skills beyond the traditional technical capabilities.
  • Product Life Cycle – Adapting to shortened development cycles with the ongoing rise of sophisticated software and electronics.
  • Cross-Over Technologies – Investing in the development of technologies that can positively impact multiple areas of a companies business.

Siemens Corporate Research, Inc. which is part of Siemens AG’s Corporate Technology organization headquartered in Munich, Germany, is the primary research arm for Siemens in the United States. As such, Camuti will bring insight into the innovation process at all six areas of Siemens business - Medical, Automation, Transportation, Power Generation, Lighting and Information and Communications.

As head of Siemens' research and development organization in the United States, Camuti intends to expand on the global innovation collaboration topic. He will share examples of how leveraging the strength of global collaboration can shorten the innovation process, offer a greater return on research investment and develop cross-marketable next-generation products.

To learn more about Siemens VDO's innovative automotive electronics and electrical systems solutions, visit the company at Convergence 2006 at booth #901 Oct. 16-18.

Siemens VDO Automotive is a leading international automotive electronics and mechatronic supplier. The group is part of Siemens AG and generated sales of $11.3 billion (€9.6 billion) in the 2005 business year (ending Sept. 30).