The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Jeep Bobbleheads

by Marty Bernstein
Marketing & Advertising Editor

If you’ve been watching television lately the number of very similar auto commercials is a bit mind numbing. No, it is mind numbing … because there are so few that stand out among the clutter. One that does is Jeep.

The Jeep Compass commercials (and other ad mediums) have picked-up on the bobblehead figures as spokesheads in amusing and interesting commercials for this new vehicle aimed at a younger demographic who never was in the Jeep-buying-mood.

They’ve – the ads for the car -- been so well received that Jeep is now offering limited edition bobblehead-spokes-figures to the public. So to the collection of sportsheads that bobble, Jeep fans can now add the lead woman and man, the blues singer (my favorite) and the dog for only $9.75 each at participating Jeep dealers or on-line at www.jeep.com in the gifts and gear section.