R. L. POLK & CO. A FINALIST FOR THE "BEST PRACTICES IN BUSINESS INTELLIGENCE" AWARD
FOR IMMEDIATE RELEASE Contact: Michael Athmer HSR Business to Business Cincinnati, Ohio (513) 346-3429 - office (937) 477-2619 - mobile mathmer@hsr.com For Immediate Release BUSINESS INTELLIGENCE PERSPECTIVES NAMES R. L. POLK & CO. A FINALIST FOR THE "BEST PRACTICES IN BUSINESS INTELLIGENCE" AWARD R. L. Polk & Co. Recognized by IDG's Computerworld for Excellence in Business Intelligence DETROIT - Sept. 21, 2006 - R. L. Polk & Co., the premier provider of automotive information and marketing solutions, today announced that it has been selected by Computerworld's Business Intelligence Perspectives, the premier conference for leaders in the business intelligence and IT management sector, as a finalist of its "Best Practices in Business Intelligence" awards program. R. L. Polk & Co. is being recognized for its OneView360° solution implemented by its subsidiary, RLPTechnologies, Inc. The award identifies and acknowledges excellence among users of business intelligence solutions and approaches. Honorees will be announced Sept. 27 during a special awards ceremony at Business Intelligence Perspectives, being held Sept. 25-27, at the Green Valley Ranch Resort in Las Vegas, Nev. A wide range of IT end-user companies and organizations responded to an initial "call for nominations," which was originally announced to multiple industry audiences, including Computerworld subscribers responsible for business intelligence management. Finalists were evaluated by a panel of judges based on case study submissions that profiled the company, its IT department and infrastructure project management challenges, as well as application deployment details, summaries of the key technology used and measurable solution outcomes. Sponsored by Hyperion, Business Intelligence Perspectives' annual awards program, "Best Practices in Business Intelligence" identifies and acknowledges excellence among companies in the following areas: . Creating a Strategic Vision and Using BI for ROI through IT Leadership . Data Visualization, Prediction and Presentation by Leveraging Customized Solutions . Information Retrieval and Reporting by Leveraging Off-the-Shelf Enterprise Software . Planning, Designing and Building the BI Infrastructure . Use of Competency Centers to Champion BI Technologies to Enterprise-Wide ROI "Business intelligence initiatives are at the center of converting information technology to information management and competitive advantage," said Ron Milton, executive vice president, Computerworld. "The organizations and professionals judged to be finalists in Computerworld's 2006 'Best Practices in Business Intelligence' Awards Program have unlocked the true value of business intelligence and applying analytics to their advantage." "R. L. Polk & Co. and our research and development subsidiary, RLPTechnologies, Inc., worked hand-in-hand to implement our unique information management solution called OneView360°," said Kevin Vasconi, chief information officer, R. L. Polk & Co. "The best practices we followed to develop OneView360° ensured our ability to provide a scalable, robust solution, flexible enough for the anticipated long-term growth of our enterprise." R. L. Polk & Co.'s OneView360° is an integrated information management solution designed specifically to manage complex data management challenges. OneView360° provides one common user interface and data processing engine to capture, enhance, compile and distribute quality data to drive timelier, objective decision making across the business enterprise - all in less time, with less risk and less cost than custom development efforts. About R. L. Polk & Co. R. L. Polk & Co. is the premier provider of automotive information and marketing solutions. Polk collects and interprets global data, and provides extensive automotive business expertise to help customers understand their market position, identify trends, build brand loyalty, conquest new business and gain a competitive advantage. Polk helps automotive manufacturers and dealers, automotive aftermarket companies, media companies, finance and insurance companies, advertising agencies, consulting organizations, government agencies and market research firms make good business decisions. A privately held global firm, Polk is based in Southfield, Mich. with operations in Australia, Canada, China, France, Germany, Japan, Spain, the United Kingdom and the United States. About Computerworld Computerworld is recognized worldwide as the premier source for news, information and opinion on the critical technology and management issues affecting senior technology professionals. Computerworld's award-winning weekly publication, Computerworld.com Web site, focused conference series and custom research, form the hub of the world's largest (58-edition) global IT media network. In the past five years alone, Computerworld has won more than 100 awards, including the 2004 and 2006 Magazine of the Year Award from the American Society of Business Publication Editors. Computerworld has an online audience of over 1.1 million unique monthly visitors (Omniture) and a total print audience of 1,337,000 (IntelliQuest CIMS Spring 2006). Computerworld is on the Web at www.computerworld.com. Computerworld is a business unit of International Data Group (IDG), the world's leading technology media, research and events company. A privately held company, IDG publishes more than 300 magazines and newspapers, including CIO, CSO, Computerworld, GamePro, InfoWorld, Network World and PC World. The company features the largest network of technology-specific Web sites, with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide, including Storage Networking World®, Premier 100®, LinuxWorld Conference & Expo®, Macworld Conference & Expo, DEMO® and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com. ###