Gavin Conway Joins PRIMEDIA's AUTOMOBILE MAGAZINE as Editor-in-Chief; Jean Jennings Elevated to President of AUTOMOBILE MAGAZINE Brand

NEW YORK--Sept. 12, 2006--PRIMEDIA Inc. today announced the appointment of renowned automotive editor Gavin Conway as editor-in-chief of AUTOMOBILE MAGAZINE. Now in its 20th year, AUTOMOBILE MAGAZINE is known for its distinct iconoclastic style of automotive journalism and is America's leading automotive lifestyle publication.

Mr. Conway joins PRIMEDIA from IWC Media, where he was the editor of 4Car, the U.K.'s largest and most respected online motoring magazine. Mr. Conway enjoys a distinguished and award-winning career in automotive journalism, having served as the deputy editor of Autocar Magazine and editor of Classic & Sportscar Magazine, both highly regarded U.K. publications.

Steve Parr, president of PRIMEDIA Enthusiast Media stated, "Gavin brings an exceptional record of achievement and expertise across multiple platforms in the automotive category. He is among the most respected automotive journalists in the world and we are excited to bring his talent, creativity and acumen to PRIMEDIA."

Jean Jennings, the current editor-in-chief, has been promoted to President of the AUTOMOBILE MAGAZINE brand. "Jean has been with AUTOMOBILE MAGAZINE since its first issues and we are confident that she and Gavin will help the magazine continue to deliver on its legacy of entertaining, thoughtful and provocative reporting," added Mr. Parr.

"It is an honor to take on a mantle that has been worn so successfully by Jean and by David E. Davis before her," said Mr. Conway. "The magazine has stayed true to their original mantra--'No boring cars.' For an automotive editor, what could be a better philosophy? I look forward to working with Jean and the team, and I know that AUTOMOBILE MAGAZINE will stay true to its editorial heritage of ground-breaking and adventurous journalism."

Mr. Conway is widely credited for revitalizing Classic & Sportscar Magazine, as well as growing automotive specialty publications such as Haymarket Publishing's Jaguar Yearbook. Mr. Conway worked with Discovery Channel in developing The Ultimate Car Series, has written for The Sunday Times Driving Section and is the recipient of the Gold CANPRO Award, a prestigious national award given by the Canadian Professional Journalist Association.

About AUTOMOBILE MAGAZINE

AUTOMOBILE MAGAZINE, a PRIMEDIA publication, was founded in 1986 by veteran automotive journalist David E. Davis, Jr., and has a circulation of 551,000 and a total readership of 4.1 million. Recipient of more editorial awards than any other major automotive publication, AUTOMOBILE MAGAZINE is designed to appeal to the interests of passionate automotive enthusiasts. Its diverse editorial mix includes behind-the-wheel experiences in the world's most fascinating cars, as well as personalities, travel, destinations, automotive art, vintage cars, and industry trends.

About PRIMEDIA

PRIMEDIA is the leading targeted media company in the United States. With 2005 revenue of $990 million, its properties comprise more than 100 brands that connect buyers and sellers through print publications, Internet, events, merchandise and video programs in three market segments:

-- Enthusiast Media is the #1 special interest magazine publisher in the United States, with more than 90 publications, 100 leading Web sites, 90 events, 11 TV programs, 600 branded products, and has such well-known brands as Motor Trend, Automobile, Automotive.com, Equine.com, In-Fisherman, Power & Motoryacht, Hot Rod, Snowboarder, Stereophile, Surfer, and Wavewatch.com.

-- Consumer Guides is the #1 publisher and distributor of free consumer guides in the U.S. with Apartment Guide, Auto Guide and New Home Guide, distributing free consumer publications through its proprietary distribution network, DistribuTech, in more than 50,000 locations. The Group owns and operates leading Web sites including ApartmentGuide.com, AutoGuide.com, NewHomeGuide.com and RentClicks.com.

-- Education includes Channel One, a proprietary network to secondary schools, Films Media Group, a leading source of educational video, and PRIMEDIA Healthcare, a continuing medical education business.