Alamo Expands CASH-IN Club Program to Include Canada Rentals
New Additions are Latest Enhancement to Alamo Rent A Car Loyalty Program
ORLANDO, Fla., Sept. 11 -- Alamo Rent A Car, the official rental car of Walt Disney World Resort and Disneyland Resort, announced today that it now provides U.S. travel agents with CASH-IN Club(R) Points for all Alamo rentals booked for U.S. and Canadian locations. Alamo made the announcement to add Canadian destinations from THETRADESHOW, which is co- sponsored by the American Society of Travel Agents and ITB Berlin.
This marks the latest expansion of CASH-IN Club, the loyalty program for U.S. travel agents who support the Alamo brand. In recent months, CASH-IN Club has been expanded to award points for every rental day completed in any car class for all Alamo U.S. locations and for all types of customers (leisure, corporate, government and Travel Industry rate programs). Alamo is also paying CASH-IN Club incentives for every rental day booked through Certified Vacations Group, Inc., the operator of Delta Vacations, Continental Vacations and Future Vacations. More enhancements to benefits will be announced soon.
"Expanding the CASH-IN Club to include Canadian rentals ensures that travel agents' customers will continue to receive the same high-value, hassle- free car rental experience in Canada they are used to receiving in the U.S.," said Frank DeCesare, vice president of Canada Marketing for Alamo. "Our continued enhancement of CASH-IN Club demonstrates our commitment to providing travel agents with the most robust loyalty program in the industry."
CASH-IN Club provides U.S. travel agents with points for every U.S.- and Canada-based Alamo rental that can be redeemed for the widest variety of rewards in the industry, including gift cards from major retailers and merchandise, from jewelry and electronics to household items. The program has its own dedicated web site, at http://www.cashinclub.travel/ , where agents can enroll, view their account balance, redeem awards and view current offers and promotions.
About Alamo
Worldwide, Alamo Rent A Car is one of the largest car rental brands in the world, with locations throughout the United States, Canada, Mexico, Europe, the Caribbean, Latin America, Asia, the Pacific Rim, Africa, the Middle East and Australia. For more information about Alamo, including our Best Rate Guarantee, log on to http://www.alamo.com/ . The Alamo Rent A Car brand is operated by Vanguard Car Rental Group Inc.
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