Ford August 2006 Sales Results
 |
* Combined sales for the Ford Fusion, Mercury Milan, and Lincoln Zephyr in August were 22,863 - easily eclipsing the previous monthly sales record for company's new mid-size sedans. * Overall, Ford's August sales up 6 percent compared with July 2006, but down 12 percent compared with August 2005 when Ford offered employee prices to all customers. * Car sales were up 9 percent compared with July and 9 percent compared with August 2005; truck sales were up 4 percent compared with July, but down 21 percent compared with August 2005. * Ford Mustang posts best August sales since 1979 including over 800 Shelby GT 500 models. Total Mustang sales were 17,933, up 64 percent from August 2005. * Ford F-Series posts second highest sales month in 2006. Total sales were 76,804, up 11 percent from July, but down 15 percent from last year's record sales.
DEARBORN, Mich., Sept. 1 -- Consumer demand continues to grow for Ford's new mid-size sedans (Ford Fusion, Mercury Milan, and Lincoln Zephyr). Combined sales for the trio totaled 22,863, up 13 percent from the previous best sales month (20,267), which was May 2006. Demand for these products is expected to remain strong in the coming months as 2007 models will incorporate several standard safety features (e.g., side air bags) and all-wheel drive as an option.
August sales totaled 255,112, up 6 percent from July 2006, but down 12 percent compared with August 2005 when Ford offered employee prices to all customers.
The Fusion, Milan, and Zephyr are helping the company to increase car sales and market share. Total Ford car sales were 9 percent higher than July and 9 percent higher than a year ago.
Ford Mustang "rocked the house" in August with sales of 17,933, up 64 percent compared with August 2005. It was the highest Mustang sales in August since 1979. Included in the total were over 800 Shelby GT 500s.
The company's truck sales were up 4 percent compared with July 2006, but down 21 percent compared with August 2005. Ford's F-Series truck had its second highest sales month in 2006. Sales for America's best-selling truck in August were 76,804, up 11 percent from July 2006, but down 15 percent from last year's record sales of 90,388.
"Retail business was very strong at the end of the month," said Al Giombetti, president, Ford and Lincoln Mercury sales and marketing. "Zero percent financing put a big dent in 2006 model inventories." Giombetti noted August retail sales challenged March as the best retail month of the year.
Ford's zero percent financing program is available on 2006 models and concludes September 5 -- after the Labor Day weekend.
FORD MOTOR COMPANY AUGUST 2006 U.S. SALES
August Month % August CYTD %
2006 2005 Change 2006 2005 Change
Sales By Brand
Ford 214,759 242,849 -11.6 1,707,123 1,900,826 -10.2
Mercury 15,417 17,668 -12.7 133,301 147,820 -9.8
Lincoln 8,979 9,918 -9.5 82,132 84,014 -2.2
Jaguar 1,704 2,634 -35.3 15,350 22,149 -30.7
Volvo 10,582 10,806 -2.1 79,997 88,246 -9.3
Land Rover 3,671 4,554 -19.4 30,058 27,505 9.3
Total Ford
Motor Company 255,112 288,429 -11.6 2,047,961 2,270,560 -9.8
Memo: Cars and Trucks
Cars 97,801 90,126 8.5 787,130 756,039 4.1
Trucks 157,311 198,303 -20.7 1,260,831 1,514,521 -16.8
Total Ford
Motor Company 255,112 288,429 -11.6 2,047,961 2,270,560 -9.8
FORD BRAND AUGUST 2006 U.S. SALES
August Month % August CYTD %
2006 2005 Change 2006 2005 Change
Crown Victoria 5,091 5,056 0.7 46,642 48,697 -4.2
Five Hundred 6,046 12,453 -51.4 62,028 75,146 -17.5
Taurus 13,263 15,774 -15.9 125,185 147,770 -15.3
Fusion 15,468 0 NA 100,169 0 NA
Focus 15,562 20,476 -24.0 126,670 143,360 -11.6
Mustang 17,933 10,921 64.2 118,928 117,509 1.2
Thunderbird 0 654 -100.0 469 8,139 -94.2
GT 143 113 26.5 1,365 596 129.0
Total Ford Cars 73,506 65,447 12.3 581,456 541,217 7.4
Freestyle 4,057 7,068 -42.6 45,474 52,502 -13.4
Escape 11,459 15,023 -23.7 112,968 120,182 -6.0
Explorer 16,076 17,151 -6.3 127,569 183,999 -30.7
Expedition 5,894 8,488 -30.6 53,832 85,872 -37.3
Excursion 0 1,858 -100.0 965 11,843 -91.9
Freestar 2,370 7,473 -68.3 42,253 60,112 -29.7
Econoline/Club
Wagon 15,189 14,514 4.7 119,829 120,939 -0.9
Ranger 7,986 14,129 -43.5 65,122 89,802 -27.5
F-Series 76,804 90,388 -15.0 545,963 625,047 -12.7
Low Cab Forward 282 116 143.1 2,473 160 1,445.6
Heavy Trucks 1,136 1,194 -4.9 9,219 9,151 0.7
Total Ford
Trucks 141,253 177,402 -20.4 1,125,667 1,359,609 -17.2
Total Ford
Brand 214,759 242,849 -11.6 1,707,123 1,900,826 -10.2
LINCOLN AND MERCURY BRAND AUGUST 2006 U.S. SALES
August Month % August CYTD %
2006 2005 Change 2006 2005 Change
Grand Marquis 4,036 5,484 -26.4 43,383 52,484 -17.3
Montego 1,728 2,635 -34.4 16,244 18,438 -11.9
Sable 0 1,780 -100.0 0 19,961 -100.0
Milan 4,156 0 NA 25,108 0 NA
Total Mercury Cars 9,920 9,899 0.2 84,735 90,883 -6.8
Town Car 2,614 4,254 -38.6 26,989 32,373 -16.6
LS 745 1,278 -41.7 7,922 15,475 -48.8
Zephyr 3,239 0 NA 21,938 0 NA
Total Lincoln Cars 6,598 5,532 19.3 56,849 47,848 18.8
Total Mercury and
Lincoln Cars 16,518 15,431 7.0 141,584 138,731 2.1
Mariner 2,770 3,739 -25.9 23,852 25,953 -8.1
Mountaineer 2,160 2,676 -19.3 21,403 24,840 -13.8
Monterey 567 1,354 -58.1 3,311 6,144 -46.1
Total Mercury Trucks 5,497 7,769 -29.2 48,566 56,937 -14.7
Navigator 1,374 2,061 -33.3 15,053 18,724 -19.6
Aviator 0 1,324 -100.0 1,711 12,378 -86.2
Mark LT 1,007 1,001 0.6 8,519 5,064 68.2
Total Lincoln Trucks 2,381 4,386 -45.7 25,283 36,166 -30.1
Total Mercury and
Lincoln Trucks 7,878 12,155 -35.2 73,849 93,103 -20.7
Total Mercury and
Lincoln Vehicles 24,396 27,586 -11.6 215,433 231,834 -7.1
Total Lincoln Brand 8,979 9,918 -9.5 82,132 84,014 -2.2
Total Mercury Brand 15,417 17,668 -12.7 133,301 147,820 -9.8
JAGUAR BRAND AUGUST 2006 U.S. SALES
August Month % August CYTD %
2006 2005 Change 2006 2005 Change
XJ 408 792 -48.5 3,748 5,606 -33.1
S-TYPE 422 764 -44.8 4,619 6,344 -27.2
X-TYPE 481 888 -45.8 3,940 8,401 -53.1
XK 393 190 106.8 3,043 1,798 69.2
Total Jaguar 1,704 2,634 -35.3 15,350 22,149 -30.7
VOLVO BRAND AUGUST 2006 U.S. SALES
August Month % August CYTD %
2006 2005 Change 2006 2005 Change
S40 1,912 2,287 -16.4 16,210 17,240 -6.0
V50 326 513 -36.5 2,760 3,936 -29.9
V40 0 1 NA 0 7 NA
S60 2,487 2,162 15.0 18,488 18,285 1.1
V70 571 627 -8.9 4,101 5,424 -24.4
XC70 1,326 1,424 -6.9 9,068 10,092 -10.1
C70 481 34 1314.7 2,167 1,402 54.6
S80 296 990 -70.1 5,014 7,648 -34.4
XC90 3,183 2,768 15.0 22,189 24,212 -8.4
Total Volvo 10,582 10,806 -2.1 79,997 88,246 -9.3
LAND ROVER BRAND AUGUST 2006 U.S. SALES
August Month % August CYTD %
2006 2005 Change 2006 2005 Change
Range Rover 943 1,212 -22.2 7,512 8,385 -10.4
Range Rover Sport 1,427 1,700 -16.1 11,259 3,550 217.2
LR3 1,296 1,508 -14.1 11,250 13,080 -14.0
Discovery 0 8 -100.0 1 803 -99.9
Freelander 5 126 -96.0 36 1,687 -97.9
Total Land Rover 3,671 4,554 -19.4 30,058 27,505 9.3
NOTE TO EDITORS: Go to http://media.ford.com for news releases and high- resolution photographs.