CruiseCam Debuts New Product Line at SEMA 2006

FARMINGTON HILLS, MI - August 24, 2006: CruiseCam International Inc. (Pink Sheets:CCMJ), a leading developer of vehicle video integrated technology for law enforcement, commercial, consumer and motor sports application, is pleased to announce the successful launching of several new products.

CruiseCam International will be showcasing a host of new products at SEMA this year, such as the CruiseCam Race Cam, rear seat viewing CruiseCam Baby Cam, Vette Cam, CruiseCamera headrest with front and rear facing integrated cameras, CruiseCam Mounts in multiple colors and commercial bus digital recording systems with the Sony 360 degree vision.

This is CruiseCam's third consecutive year at SEMA Las Vegas (Oct 31 - Nov 3, 2006), the premier automotive specialty products trade event in the world, where CruiseCam has enjoyed a tremendous response from the public. With over 100,000 industry leaders from around the world visiting SEMA each year, CruiseCam has used the last two years exhibitions to fine tune our new product development. This array of new products were designed with safety and user friendliness as a high priority.

"We welcome shareholders to stop by our display (booth 10278) and view our products and meet with CruiseCam representatives," commented Scott Watkins, CEO of CruiseCam International. "We will be displaying products that the public is demanding to buy and we are there to fill that request," concluded Watkins.

For more Information, please visit the Company web site: www.cruisecam.com.