The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Total Resource Auctions Adds Sites in Florida

FOR IMMEDIATE RELEASE                    CONTACT:    Andrea Mills

August 2, 2006
McNeely Pigott & Fox

 
(615) 259-4000

 

TOTAL RESOURCE AUCTIONS ADDS SITES IN FLORIDA

Central Florida and Daytona Sales Join TRA

 

            ATLANTA - Manheim's Total Resource Auctions (TRA) network of
salvage wholesale auctions has expanded to 27 locations nationwide with
the addition of TRA Central Florida in Orlando, Fla., and TRA Daytona in
Daytona Beach, Fla.  

 

TRA Central Florida will hold weekly TRA sales each Wednesday at noon.
The operating location held damaged and inoperable vehicle auctions for
14 years until 2003 and will begin offering sales through TRA with an
experienced staff and established customer base.  

 

            "We expect the TRA auctions to be a huge attraction for
dealers who buy damaged and inoperable vehicles while providing our
Fleet Lease and Dealer base an additional remarketing venue," said Brian
Fackler, TRA Central Florida manager. "We built a separate facility to
better serve our dealers, and we will be providing Manheim's latest
Web-based products along with outstanding service levels to keep them
coming back."

 

            Damaged vehicle sales at TRA Central Florida will be held in
a newly constructed facility located on more than five acres adjacent to
the Central Florida Auto Auction.  The operating location features TRA
customer parking and is equipped with Manheim Simulcast technology.  TRA
Central Florida will display damaged and inoperable vehicles through a
live video feed in the facility's 2,500-square-foot air-conditioned
theater, which features two 10-foot-by-12-foot screens as opposed to
displaying vehicles through photographs.

            

TRA Daytona will host monthly salvage sales on Tuesdays at 10 a.m. at
Manheim's Daytona Auto Auction.  The first official salvage sale at TRA
Daytona will be held on August 22 at 10 a.m. 

 

"Several of our institutional accounts have been looking for an avenue
to sell salvage vehicles," said Paul Arko, assistant general manager at
Daytona Auto Auction.   "The formation of TRA Daytona is a great
opportunity for our auction, and we are excited about beginning this new
adventure."  

 

Arko expects TRA Daytona to offer more than 100 damaged and inoperable
vehicles at each sale, which will also feature Manheim Simulcast
technology.  

  

TRA allows buyers and sellers to securely exchange damaged, inoperative
and 

salvage vehicles through Manheim's TRA locations and Web-based products,
including Simulcast.  

 


About Manheim 


 

Manheim is the world's leading provider of automotive remarketing
services.  Through its wholesale auctions and array of technology
products, Manheim impacts every stage of a used vehicle's life cycle,
helping commercial sellers and automobile dealers realize the full value
of their vehicles.  

 

The company's auction services include reconditioning, certification,
inspections, dealer financing, transport, title management and
marshaling, among others.  Manheim is also the leader in remarketing
technology, using its online tools to connect buyers and sellers around
the globe to the world's largest, most comprehensive wholesale
marketplace.  In 2005, Manheim handled nearly 10 million used vehicles -
and sold more than 5 million - representing more than $50 billion in
value.

 

Manheim's subsidiary companies provide value-added remarketing products
and services, including paintless dent removal (Dent Wizard), Auto Body
Repair, and salvage vehicle remarketing (Total Resource Auctions).  

 

            A wholly owned subsidiary of Cox Enterprises, Atlanta-based
Manheim is a global organization with 32,000 employees at its 139 U.S.
and international locations.  For more information, visit
www.manheim.com.  

 

###

 

            

 
<http://www.mpf.com/>