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Connecticut's Beardsley Zoo Roars Into Action by Rewarding Commuters Who Share Rides

Free Admission Tickets to Connecticut's Beardsley Zoo Help Take 100,000 Miles Off Regional Roads

ESSEX, Conn., Aug. 2 -- NuRide, Inc. (http://www.nuride.com/), the nation's first incentive-based ridesharing network, announced today that Connecticut's Beardsley Zoo (http://www.beardsleyzoo.org/) has become a "100,000 Mile" sponsor and will reward regional commuters who are doing their part to relieve global warming by sharing rides using the NuRide service. The reward includes free admission for a family of four to Connecticut's Beardsley Zoo in Bridgeport, CT.

Connecticut's Beardsley Zoo's sponsorship is part of the Connecticut 2,000,000 Mile Rideshare Challenge, a regional event bringing together commuters and sponsors to help alleviate some of the area's transportation and environmental problems.

"Given our environmental advocacy and dedication to the conservation of wild species and wild places, we are thrilled to be a part of this regional initiative," said Gregg Dancho, Director of Connecticut's Beardsley Zoo. "Our commitment to conservation is built into our education programs, our signs, our special events and our actions. We hope that by providing these rewards we will be helping commuters to take action and alleviate global warming by sharing rides and driving less."

"Connecticut's Beardsley Zoo has an 84-year history as Connecticut's only zoo, and we are pleased to welcome them to the NuRide Network," said Rick Steele, Chief Executive Officer for NuRide. "We know that our members will appreciate their support and will enjoy a wonderfully wild experience during their visit."

The Connecticut 2,000,000 Mile Rideshare Challenge was launched on January 1, 2006. The event involves thousands of commuters who will share rides resulting in 2,000,000 fewer miles driven and over 88,000 gallons of gasoline being conserved. To participate in the program, commuters use NuRide's innovative online ridesharing program to find other people going their way. The NuRide website calculates the savings for each trip and awards participants with points for each confirmed ridesharing trip, which can then be redeemed with participating sponsors for exciting rewards.

About NuRide, Inc.

NuRide was founded on the belief that individuals who share rides provide a valuable service to their community and should be rewarded for their efforts. Through the patent-pending NuRide Network(R), individuals can easily arrange ridesharing trips and earn rewards for every confirmed trip they take. Members accumulate "NuRide Miles" that can be used toward a variety of rewards that are made possible through the generosity of NuRide's sponsors. For more information, please visit http://www.nuride.com/.

About Connecticut's Beardsley Zoo

Connecticut's Beardsley Zoo is open year-round and exhibits primarily North and South American animals, including many endangered and threatened species. Highlights include a Tropical Rainforest, New England Farmyard, Alligator Alley aviary, Carousel, and Victorian Greenhouse. Connecticut's Beardsley Zoo is accredited by the Association of Zoos and Aquariums (AZA). AZA is a leader in global wildlife conservation, and your link to helping animals in their native habitats. For more information about AZA, please visit http://www.aza.org/. For more information about Connecticut's Beardsley Zoo, please visit http://www.beardsleyzoo.org/.