ForbesAutos.com's Vice President and General Manager, John Weisgerber, Speaking at Upcoming Motor Press Guild Meeting
Weisgerber to Discuss the Future of Luxury Car Shopping Online
LOS ANGELES, July 27 -- At the August 1 Motor Press Guild (MPG) luncheon, ForbesAutos.com's Vice President and General Manager, John Weisgerber, will discuss the future of luxury car shopping online. ForbesAutos.com is the most-visited independent automotive Web site that caters to the luxury-vehicle market, only covering vehicles with a base price of $30,000 or more.
In his presentation, Weisgerber will discuss the following: * The evolving luxury marketplace, including the proliferation of makes/models, growth of luxury cars as a percentage of the market and the changing attitudes of the luxury buyer * The world of online shopping, including consumer control, the shift from price to research, buying habits by segment and recognizing the unique needs of luxury shoppers * Market predictions, including personalization tools, consumer-determined shopping, changing expectations, mobile applications and international developments
Weisgerber has been vice president and general manager for ForbesAutos.com since May 2005. During this time, ForbesAutos.com has become the most-visited online destination for in-market luxury shoppers and also has attracted nearly every luxury automotive advertiser. In his current role, Weisgerber oversees ad sales, marketing, traffic, site development and more. He has been with Forbes since 2002, most recently as Vice President, Corporate Sales for Forbes Magazine Group. Prior to that, he was Publisher of American Heritage and Forbes Custom Media. Before joining Forbes, Weisgerber served as Associate Publisher, Yahoo! Internet Life magazine and was in ad sales for a variety of publications.
MPG Meeting Details: What: Motor Press Guild Features ForbesAutos.com Vice President and General Manager John Weisgerber When: Tuesday, August 1, 2006 Social - 11:30 a.m. Luncheon - Noon Where: The Proud Bird Restaurant 11022 Aviation Blvd, Los Angeles, CA 90045 Phone: 310-670-3093 Price: Members - $20; Non-Members and Guests - $25; (cash or check; open seating/no reservations) Contact: MPG: Joanna McNally, 949-268-3079, or press@motorpressguild.org ForbesAutos.com: Emily Kutner, 212-366-8962 or ekutner@forbes.net
For more information about MPG news, upcoming events, and directions to the Proud Bird, please visit http://www.motorpressguild.org/news.
About Motor Press Guild
The Los Angeles-based Motor Press Guild (MPG) is a non-profit professional association dedicated to promoting education and information exchange within the motoring press. MPG has more than 800 global members, including staff and freelance journalists, photographers, broadcasters, public-relations representatives from vehicle manufacturers, industry suppliers, aftermarket companies, consumer groups, governmental bodies and other motoring-related firms and organizations.