Compuware Vantage Drives IT Performance for AutoTrader.com
Delivers Application Service and Real-time End-user Metrics for Leading Online Automotive Classifieds Marketplace
DETROIT, July 24 -- Compuware Corporation today announced that AutoTrader.com, the smarter place to buy and sell a car, now utilizes Compuware Vantage to enhance online experiences for both customers and end-users. Compuware Vantage, an application service management solution, analyzes overall site performance without compromising performance or security.
With more than three million vehicles, 40,000 dealers, 250,000 private owners and 11 million unique visitors a month, http://autotrader.com/ continues to strive to be the highest performing automotive website. AutoTrader.com management understands that the value of the company's brand is at stake every time a user visits the site. The site must perform well, and industry-leading Compuware Vantage helps ensure that it does. Compuware Vantage provides AutoTrader.com with comprehensive application performance monitoring and instrumentation, increasing the efficiency of its IT organization.
"IT makes our business model viable," explains Dan Crowe, CIO, AutoTrader.com. "Our business model is completely technology-enabled, where all of our products are online. But the crown jewel for us is our data. We have the best retail automotive data out there. And IT is the steward of all that data."
AutoTrader.com relies on being up and running online 24/7 to stay in business. "We're up 99.9 percent of the time," Crowe continued. "We have very high performance, and that's part of the reason we brought in Compuware Vantage, to make sure we maintain that performance, really understand where we are strong and where we need to get a little stronger."
For AutoTrader.com, a key differentiator of the Compuware Vantage suite was the flexibility to choose an end-user monitoring approach that best fit their business model. For AutoTrader.com, an agentless approach is critical since it doesn't require consumers to download any software in order to navigate the site. By understanding, benchmarking and monitoring end-user experiences continually, AutoTrader.com gives auto shoppers and end-users the very best online experience.
Compuware Vantage enables AutoTrader.com IT personnel to see metrics within one to five minutes of any disruption in application performance. This enables performance fine-tuning in real time, by identifying where the issue is located, helping to make course corrections to overcome the issue and targeting the correct engineering resources to resolve the event.
Compuware Vantage is an application service management solution that helps IT organizations manage application performance from the perspective that matters most: that of the end-user. Vantage delivers the most robust end-user monitoring solution in the industry with integrated, end-to-end performance analysis. Its unique network insight from the application's view enables the deepest understanding of a transaction's performance for accurate, root-cause analysis. With Compuware Vantage, IT professionals can react proactively to changes in the production environment and resolve problems quickly before service levels degrade and the business is affected.
Compuware will present a one-hour WebEx titled, "Deliver Superior End-User Experience Through Agentless Monitoring," on July 27, 2006 at 2:00 p.m. EDT. The WebEx content is based on the information used in Compuware's recent 15- city North American seminar series. Attendees will learn techniques such as implementing end-to-end transaction level monitoring without the use of agents or scripts as well as determining the root cause of performance problems. Interested parties can register for this free WebEx at: https://compuwaremc.webex.com/compuwaremc/j.php?ED=93091252&RG=1 .
AutoTrader.com
AutoTrader.com, created in 1997 and headquartered in Atlanta, Ga., brings together more than 3 million vehicle listings from 40,000 dealers and 250,000 private owners in a single web site, providing the largest selection of vehicles and attracting more than 11 million qualified buyers each month. Through innovative merchandising products such as multiple vehicle photos and comprehensive search functionality, AutoTrader.com unites buyer and seller online, dramatically improving the way people research, locate and advertise vehicles.
AutoTrader.com is a majority-owned subsidiary of Cox Enterprises. Other investors include Landmark Communications, ADP, Inc., and the venture capital firm Kleiner Perkins Caufield & Byers.
Compuware Corporation
Compuware Corporation maximizes the value IT brings to the business by helping CIOs more effectively manage the business of IT. Compuware solutions accelerate the development, improve the quality and enhance the performance of critical business systems while enabling CIOs to align and govern the entire IT portfolio, increasing efficiency, cost control and employee productivity throughout the IT organization. Founded in 1973, Compuware serves the world's leading IT organizations, including more than 90 percent of the Fortune 100 companies. Learn more about Compuware at http://www.compuware.com/ .
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