Cherry Bomb Is Back!

LOUDON, TN - July 18, 2006: Without question, the Cherry Bomb glass pack is one of the nation's best-known high performance exhaust products. Cherry Bomb burst on the scene in the 1960s, and ever since most everybody associated with performance automobiles has settled for nothing less than that unmistakable Cherry Bomb rumble.

And now, with the nationwide resurgence of passion for the muscle car, coupled with an increased trend of personalizing street vehicles and light trucks with performance enhancement modifications, Cherry Bomb has expanded its product lineup to include a full range of performance mufflers, cat backs and accessories for popular makes and models.

Cherry Bomb is back in a major way, and coinciding with its product expansion is an aggressive consumer advertising and public relations campaign that will blitz the market with print, television, event sponsorships and project vehicle builds. Jump starting this nationwide blitz is the all new "Cherry Bomb Is Back" ad campaign and a project vehicle build that captures the essence of the Cherry Bomb brand.

Cherry Bomb is teaming up with Mopar Performance to build a fully modified 2006 Cherry Bomb Charger. The car's 5.7 Hemi engine will be tricked out with the latest performance enhancements available from Mopar Performance including high performance camshaft, lifters, torque converter, and engine and transmission controller. Other performance modifications include: headers, coil over suspension, upgraded Kicker speakers, a 3d Carbon ground effects kit, and of course a killer Cherry Bomb exhaust system.

The Cherry Bomb Charger will debut at the 2006 SEMA show followed by a full round of appearances at numerous automotive enthusiast events in 2007.

Cherry Bomb offers a complete line of high performance exhaust products for the automotive aftermarket. For more information about the Cherry Bomb brand, visit www.cherrybomb.com, or call 800.882.6833.