The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

ARKONA Reports Record Sales and Earnings for Fourth Quarter and Fiscal Year 2006

SALT LAKE CITY--June 29, 2006--ARKONA, Inc. (OTCBB:ARKN), a leader in supplying fully integrated on-demand business management solutions to automotive and powersports dealerships, today announced record revenues and earnings for its fourth quarter and full fiscal year ended March 31, 2006.

Fourth Quarter Fiscal 2006 Financial Results

Revenues rose 62.4% to $3.3 million in the fourth quarter of fiscal 2006 compared to $2.0 million in fourth quarter fiscal 2005. Gross profit rose to $1.6 million from $756,000 in the same quarter of fiscal 2005. Gross margin rose to 47.9% from 37.7% last year. Income from operations rose to $272,000 from a loss of ($285,000) in the same quarter of fiscal 2005. Income before tax charges and benefits was $268,000 compared to a loss of ($301,000) in the same quarter of fiscal 2005. Net income was $579,000 or $0.015 per fully diluted share in the fourth quarter of fiscal 2006 compared to a loss of ($263,000) or ($0.008) per fully diluted share in the same quarter of fiscal 2005.

Full Year Fiscal 2006 Financial Results

Full year revenues rose 52.3% to $11.1 million in full fiscal year 2006 from $7.3 million in full year fiscal 2005. Gross profit rose to $5.3 million from $3.1 million in fiscal 2005. Gross margin rose to 47.4% from 41.9% last year. Income from operations rose to $830,000 from a loss of ($292,000) in fiscal 2005. Income before tax charges and benefits was $821,000 compared to a loss of ($245,000) in fiscal 2005. Net income was $2.1 million or $5.3 cents per fully diluted share in fiscal 2006 compared to a loss of ($92,000) or ($0.3) cents per fully diluted share in fiscal 2005. Installations of the ARKONA dealer management system grew more than 57% during the fiscal year. Growth in revenues over the five year period, from fiscal 2002 to fiscal 2006, exceeded 375%. At March 31, 2006, the Company's balance sheet included total stockholders' equity of $4.3 million, $571,000 of cash and $279,000 of short and long-term debt.

Fiscal Year 2006 Highlights

During the year ARKONA strengthened its operations and improved its competitive position as follows:

-- ARKONA opened three new sales offices. Together with offices opened in June 2006, ARKONA has opened 11 offices in the last 22 months.

-- Among the sales wins in FY 2006 were additional new contracts with Chapman Automotive, one of the 50 largest retail and service automotive groups in the US. Chapman Group dealers represent 14 different manufacturers. We believe that more than 1,200 Chapman employees now use the ARKONA system.

-- ARKONA achieved a major integration allowing all BMW Motorrad motorcycle dealers throughout the US to use ARKONA systems to communicate with BMW Motorrad corporate offices. Also, ARKONA entered into an agreement to provide software solutions to BMW's West Coast vehicle service center.

-- ARKONA entered into an agreement with two leading hardware distributors to provide ARKONA customers with more competitively priced hardware and computers that come pre-configured with ARKONA software.

"Fiscal 2006 was a record-setting year," said ARKONA Chairman and CEO Alan Rudd. "The increases in revenues were driven by sales of the Company's dealer management software products and by increases in recurring service and support revenues from our expanding base of installed systems. These results were achieved due to the focused efforts of our employees and the momentum that continues to build in the dealer market place for ARKONA solutions."

Conference Call

Alan Rudd, Chairman and Chief Executive Officer and Lee Boardman, Chief Financial Officer are scheduled to discuss these results in a conference call and webcast today, June 29 at 2:30 p.m. Mountain Time (1:30 p.m. Pacific; 4:30 p.m. Eastern).

To participate in ARKONA's first-ever public financial results conference call live by telephone, please dial (800) 475-3716 (toll-free domestic) or (719) 457-2728 (toll/international) approximately ten to fifteen minutes prior to the start time for registration, and reference the conference code 9554322. A webcast of the event can also be monitored by clicking on the webcast link on the Company's Web site, on the Investors Information page, at: http://www.ARKONA.com/company/investors.php.

For those unable to participate in the live conference call and webcast, an archive of the event will be available by telephone shortly after it ends. In addition, a link to an archive of the webcast will be available shortly following the event on the Company's Web site, on the Investors Information page, at http://www.ARKONA.com/company/investors.php, for ninety days.

About ARKONA, Inc. Founded in 1996, ARKONA is a leading supplier of fully integrated business management solutions for automotive and powersports dealerships. The Company's industry-leading application service provider or ASP model provides state-of-the-art technology and high-level technical support and training at low cost. The Company serves dealerships representing every major car manufacturer throughout all regions of the United States. ARKONA's Dealer Management System (DMS) also leads the market in technologically superior e-business solutions for automotive dealers that fully integrate back-office systems with a retail Web presence. ARKONA's DMS supports all major back-office functions including accounting, payroll and sales management. The ARKONA DMS is based on flexible, industry standard technology. For more information visit the company's Web site at www.ARKONA.com.

This release may contain forward-looking statements as well as historical information. Forward-looking statements, which are included in accordance with the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, may involve known or unknown risks, uncertainties and other factors that may cause the Company's actual results and performance in future periods to be materially different from any future results or performance suggested by the forward-looking statements in this release. Such forward-looking statements speak only as of the date of this release. The Company expressly disclaims any obligation to update or revise any forward-looking statements found herein to reflect any changes in Company expectations or results or any change in events.

                             ARKONA, INC.
                       Statements of Operations
                     For the Years Ended March 31,

                                                 2006         2005
                                             -----------  -----------
Revenues:
   Installation Services                    $ 3,735,327  $ 2,697,467
   Post-Installation Services                 5,783,424    3,997,133
   Hardware Sales                             1,026,373      335,648
   Consulting Services                          578,525      264,435
   Other                                          6,149       14,247
                                             -----------  -----------

   Total Revenues                            11,129,798    7,308,930

Cost of Sales                                 5,858,545    4,249,865
                                             -----------  -----------

Gross Profit                                  5,271,253    3,059,065

Operating Expenses:
   Sales, Marketing & General Administrative  3,478,072    2,690,208
   Research & Development                       962,708      660,760
                                             -----------  -----------

   Total Operating Expenses                   4,440,780    3,350,968
                                             -----------  -----------

Income (loss) from operations                   803,473     (291,903)

Other (Expense) Income - net                     (9,411)      46,847
                                             -----------  -----------

Income (Loss) Before Income Taxes               821,062     (245,056)

Income Tax Benefit                            1,244,000      152,682
                                             -----------  -----------

Net Income (Loss)                           $ 2,065,062  $   (92,374)
                                             ===========  ===========

Basic Earnings per Common Share
   Income (Loss) from Operations            $     0.026  $    (0.009)
   Net Income (Loss)                        $     0.064  $    (0.003)
   Average Number of Shares Outstanding      32,278,717   31,956,688

Diluted Earnings per Common Share:
   Income (Loss) from Operations            $     0.021  $    (0.009)
   Net Income (Loss)                        $     0.053  $    (0.003)
   Average Number of Shares Outstanding      39,236,273   31,956,688

Please see the Company's filings with the SEC on Forms 10K for the
fiscal years ended March 31, 2005 (as restated) and 2006.


                             ARKONA, INC.
                             Balance Sheet
                         As of March 31, 2006

                                                            March 31,
                                                              2006
                                                          -----------
ASSETS
Current Assets:
   Cash and Cash Equivalents                               $ 570,766
   Accounts Receivable, including unbilled
     amounts of $111,470 (less allowance for
     doubtful accounts of $25,000)                           902,060

   Prepaid Expenses                                           73,693
   Notes Receivable - current portion                         77,324
   Other                                                       4,170
                                                          -----------
   Total Current Assets                                    1,628,013
                                                          -----------
Property and Equipment - net                                 623,505
                                                          -----------
Other Assets:
   Deferred Tax Asset                                      1,560,000
   Capitalized Software Costs - net                        1,215,041
   Goodwill                                                  156,622
   Intellectual Property                                      76,420
   Security Deposits                                          75,690
   Notes Receivable                                           40,192
                                                          -----------
   Total Other Assets                                      3,123,965
                                                          -----------
Total Assets                                             $ 5,375,483
                                                          ===========


LIABILITIES & STOCKHOLDERS' EQUITY
Current Liabilities:
   Accounts Payable                                      $   159,901
   Accrued Liabilities                                       411,560
   Deferred Contract Revenue                                 207,417
   Note Payable to Related Party                              50,000
   Current Portion Long-Term Notes Payable                    62,563
                                                          -----------
   Total Current Liabilities                                 891,441
                                                          -----------
Long-Term Notes Payable                                      166,123
                                                          -----------


                             ARKONA, INC.
                             Balance Sheet
                    As of March 31, 2006, continued
                                                            March 31,
                                                              2006
                                                          -----------

Total Liabilities                                          1,057,564
                                                          -----------
Stockholders' Equity:
   Preferred Stock ($.001 par value; authorized
      10,000,000 shares; issued and outstanding
      575,000 shares)                                            575
   Common Stock ($.001 par value; authorized
      75,000,000 shares; issued and outstanding
      32,489,670)                                             32,490
   Additional Paid-In Capital                             23,479,767
   Unearned compensation - stock options                      (5,848)

   Accumulated Deficit                                   (19,189,065)
                                                          -----------
   Total Stockholders' Equity                              4,317,919
                                                          -----------

Total Liabilities & Stockholders' Equity                 $ 5,375,483
                                                          ===========

Please see the Company's filings with the SEC on Forms 10K for the
fiscal years ended March 31, 2005 (as restated) and 2006.


                             ARKONA, INC.
                       Statements of Cash Flows
              For the Years Ended March 31, 2006 and 2005

                                                March 31,   March 31,
                                                   2006       2005
                                               ---------- -----------
Cash Flows from Operating Activities
   Net Income (Loss)                          $ 2,065,062  $ (92,374)
   Adjustments to Reconcile Net Income (Loss)
    to Net Cash Provided by Operating
    Activities:
            Depreciation Expense                  195,620    115,760
            Amortization Expense                  302,678    248,181
            Bad Debt (Write Offs)                 (50,000)   (10,134)
            Loss on Asset Disposition                 323
            Stock Compensation Expense
             (Income)                                 634      6,918
            Realized Gain on Investments                     (55,973)
            Deferred Income Tax Benefit        (1,248,000)  (156,000)
            Decrease (Increase) in Accounts
             Receivable                          (387,634)   (19,690)
            Decrease (Increase) in Prepaid
             Expenses                             (73,693)    11,621
            Decrease (Increase) in Other           16,421     21,077
            Decrease (Increase) in Notes
             Receivable                          (117,516)
            Decrease (Increase) in Security
             Deposits                              46,390    (42,500)
            Increase (Decrease) in Accounts
             Payable                                3,825     (1,703)
            Increase (Decrease) in Accrued
             Liabilities                          169,792     45,292
            Increase (Decrease) in Deferred
             Revenue                                7,091     61,307
                                               -----------  ---------
   Net Cash Provided by Operating Activities      920,993    131,782
                                               -----------  ---------
Cash Flows from Investing Activities:
   Acquisition of Property and Equipment         (459,638)  (254,792)
   Cash from Sale of Intangible Asset                        100,000
   Software Development Costs                    (368,784)  (378,400)
                                               -----------  ---------
   Net Cash Used in Investing Activities         (828,422)  (533,192)
                                               -----------  ---------
Cash Flows from Financing Activities:
   Net increase in Notes Payable                  228,686
   Proceeds from Issuance of Common Stock          98,330    180,750
                                               -----------  ---------
   Net Cash Provided by Financing Activities      327,016    180,750
                                               -----------  ---------

Net Increase (Decrease) in Cash                   429,587   (220,660)
Beginning Cash Balance                            141,179    361,839
                                               -----------  ---------
Ending Cash Balance                           $   570,766  $ 141,179
                                               ===========  =========

Please see the Company's filings with the SEC on Forms 10K for the
fiscal years ended March 31, 2005 (as restated) and 2006.