Research and Markets: Given That the Overall Shocks Market is Not Getting Any Bigger, How Can Manufacturers Get a Bigger Slice of the Market?

DUBLIN, Ireland--June 21, 2006--Research and Markets (http://www.researchandmarkets.com/reports/c38437) has announced the addition of Global Market Review of Shock Absorbers - Forecasts to 2012 to their offering.

Ride control is basically governed by a vehicle's suspension system, including its shock absorbers and struts. Shocks and struts help maintain vertical loads placed on a vehicle's tyres to help keep the tyres in contact with the road. A vehicle's ability to steer, brake and accelerate depends on the contact between the vehicle's tyres and the road.

In this, the third edition of this report, the key market drivers for automotive shock absorbers are reviewed, addressing a number of topics, including:

-- Shock absorber technology is becoming more and more important in the OE world, it is increasingly perceived as a commodity in the aftermarket. Why?

-- Facing diminished profit potential, the major manufacturers of shock absorbers continue to educate the motorist about the dangers of using worn out shock absorbers in an effort to lift sales in an increasingly competitive aftermarket. How are they achieving this?

-- Given that the overall shocks market is not getting any bigger, how can manufacturers get a bigger slice of the market?

-- Who leads the European OE shock absorber market?

-- Who are the main players in Korea and what is their market share?

-- Who is investing in the emerging markets?

-- How 'ready' are European and North American vehicle makers to take on corner module technology?

-- How much further can shock absorber design go?

Our product fitment forecasts in chapter two predict in some detail how the market will evolve in Western Europe, Japan and North America from 2000 through 2012.

Also new in this edition, we initiate coverage of shock absorber activity in the emerging markets and an updated review of new product developments in chapter three.

Chapter four provides brief profiles of the major manufacturers, namely: ArvinMeritor, Delphi, Kayaba (now known as KYB), Showa, Tenneco and ZF.

Chapter 1 Introduction 
Shock treatment 
Report coverage 

Chapter 2 The market 
Market trends 
Market players 
ArvinMeritor 
Delphi 
KYB 
Magneti Marelli 
Showa 
Tenneco 
ZF Sachs 
Market shares 
Global market 
West European market 
North American market 
Japanese market 
South Korean market 
Chinese market 
Other emerging markets 
Market forecasts 

Chapter 3 Technical review 
Defining the elements 
Recent shock absorber innovations 
Active suspension systems 
Other innovations 

Chapter 4 Manufacturers 
ArvinMeritor 
Delphi 
KYB 
Showa Corp 
Tenneco 
ZF Friedrichshafen AG 

List of tables
List of figures

Companies Mentioned

- ArvinMeritor - Delphi - KYB - Magneti Marelli - Showa - Tenneco - ZF Sachs - ZF Friedrichshafen AG

For more information visit http://www.researchandmarkets.com/reports/c38437