X-Rite Showcases Cost-saving Color-measurement Technology; Trick-Shot Champion Demonstrates How to Pocket Greater Productivity in Booth #5721

CHICAGO--June 19, 2006--Plastics and billiards come together in a creatively colorful way in the X-Rite booth at NPE 2006.

That's where Chef Anton, a two-time U.S. trick-shot pool player champion, is helping introduce X-Rite's newest color-measurement innovation - VeriColor(TM) Spectro, a non-contact spectrophotometer designed to help plastics manufacturers control color in-line, reduce scrap, and charge backs by delivering precise, accurate color measurement.

Part trick-shot artist, part magician, and all entertainer, Chef Anton delivers a vibrant display of billiards wizardry in five daily performances showcasing X-Rite's color measurement solutions.

X-Rite's booth is devoted to its color measurement and quality control solutions, with interactive workstations that give visitors a chance to experience the benefits of X-Rite's color measurement instrumentation, quality control, and formulation software solutions firsthand.

The booth has been designed to emphasize X-Rite's non-contact technology, which streamlines quality control by allowing plastics manufacturers to measure color consistency automatically during production without having to touch each part being measured.

Featured products include:

*New* VeriColor(TM) Spectro is an affordable non-contact spectrophotometer that provides in-line color measurement for plastic injection, extrusion and blow molding processes. It mounts right into production lines, allowing users to monitor the color consistency of every part and correct problems immediately before generating scrap.

VeriColor(TM) is a high-resolution non-contact colorimeter that provides greater accuracy than traditional RGB sensors, making it ideal for sorting and assembly operations. It can be networked to six sensors and store up to 50 colors.

VeriColor(TM) Solo is a single-head non-contact colorimeter, which - like VeriColor Hub - also provides enhanced spectral resolution vs. traditional RGB sensors. It stands alone, requiring no additional equipment, making it ideal for single-point color-verification applications.

TeleFlash(TM) System is a non-contact spectrophotometer that provides automated color measurement on moving samples from up to five feet away, instantly detecting color deviation and eliminating the need for random samples to be checked in a laboratory. It's especially suitable for quality control in the manufacture of resins and color concentrates.

Also during NPE 2006, X-Rite is screening a video production that demonstrates how its non-contact color-measurement technology can solve a number of common problems in the plastics industry.

About X-Rite:

X-Rite is a leading provider of color-measurement solutions, offering hardware, software and services for the verification and communication of color data. The company serves a range of industries, including graphic arts; digital imaging; industrial and retail color matching; and medical. X-Rite serves customers in more than 100 countries from its 20 offices in Europe, Asia and the Americas. Visit www.xrite.com for more information.