AutoUpLinkUSA Signs Agreement with Chrome to Enhance Online Listing Services; To provide more robust VIN explosion for more comprehensive online vehicle descriptions
LAS VEGAS--June 8, 2006--AutoUpLinkUSA's new agreement with Chrome Systems Inc. to license Chrome's VIN decoder technology will help AutoUpLinkUSA dealership customers provide more comprehensive and robust vehicle descriptions for their online vehicle listings.AutoUpLinkUSA is a leading inventory data and vehicle image acquisition, management and online publishing company. Chrome provides vehicle content, software, technology and services to deliver complete enterprise solutions to all segments of the retail automotive industry.
Chrome offers the most exhaustive, comprehensive VIN decoder technology available. When integrated into the AutoUpLinkUSA online inventory management and listing tool, Chrome's VIN explosion, vehicle option and vehicle package data will enhance the information detail of dealers' online vehicle listings.
It is well known that online shoppers want more information and more exact information about the online products they are researching. Now dealerships using AutoUpLinkUSA services to list their new and pre-owned inventory -- to their own web site and up to 250 online car-shopping sites -- will present a more comprehensive range of vehicle details that online shoppers want to know about to make more informed car-buying decisions.
About Chrome
Chrome provides vehicle content, software, technology and services to deliver complete enterprise solutions to all segments of the retail automotive industry. These segments include manufacturers, fleet companies, dealers, Internet sites, and financial institutions. Chrome pioneered the technology behind electronic vehicle configuration with the introduction of PC Carbook(R), and since 1986 has collected, analyzed and enhanced "raw" automotive data from all manufacturers. Chrome is a division of DealerTrack Data Services, which is a subsidiary of DealerTrack Holdings, Inc. (www.dealertrack.com; Nasdaq: TRAK)
About AutoUpLinkUSA
AutoUpLinkUSA is a leading inventory data and vehicle image acquisition, management and online publishing company. AutoUpLinkUSA is in business to help car dealerships market and sell more vehicles online. The company's superior products, in-dealership service and product concern resolution help more than 1,400 AutoUpLinkUSA dealership customers in 34 states drive more revenue from their inventory. The company's attractive window sticker and compliant Buyers Guides services help dealers present attractive, accurate information about every used vehicle on the dealer's lot. (www.autouplinkusa.com)